Bangkok--Jul 7--Hill and Knowlton
Hewlett-Packard (Thailand) Company Limited today announced the roll-out of the new HP iPAQ hw6515, the world’s first PDA containing highly effective Global Positioning System (GPS) navigational technology. Offering quality integrated visuals, audio and data communication, users can be assured of a seamless connection and the total mobility in a sleek and stylish design. Mr. Prasert Charoonpaisal, General Manager of the Imaging and Printing Group of Hewlett-Packard (Thailand) Ltd., said “HP has proved its prevailing leadership in the Thai PDA market with a current market share of 78%. We have posted the highest growth rates for 5 consecutive years, including a 200% growth rate in 2004, compared to that of 2003. We are seeing a rapid growth from the overall PDA market and Thai consumers’ are increasingly demanding cutting-edge devices that deliver more complex solutions in a simple, easy to use way which we achieve through HP’s customer-centric PDA development. HP is continuing to innovate to meet customers’ demands and their changing lifestyles.”Mr. Woraphot Thavornwan, Marketing Development Manager — Handhelds, Personal Systems Group of Hewlett-Packard (Thailand)Ltd., commented that, “the HP iPAQ hw6515 is the world’s first PDA with integrated GPS. You can travel the world by simply clicking the destination and a detailed route will appear with the aid of a satellite navigation solution provided by HP and Map Point Asia. Users are able to take photos and shoot videos as they wish. Apart from the outstanding GPS navigational function, it comes in a unique, eye-catching design. By combining a wide range of messaging features from iPAQ Mobile Messenger, you can send now texts, images or even videos via the quick messaging system for real-time communication. High quality data from the Internet has never been this easy and quick to download also, while the integrated Bluetooth technology for video and photo shooting allows longer shots with higher resolution (depends on the memory card).“The launch of cutting-edge HP iPAQ hw6515 with GPS underlines HP’s PDA technology leadership. Besides the outstanding technology, HP always considers design features that suit today’s consumer lifestyles, supporting the new generation in their business and entertainment pursuits. Today, the HP iPAQ hw6515 is the latest digital entertainment experience that HP proudly presents to Thai consumers, “added Mr. Woraphot.
Quad-band system GSM/GPRS/EDGEท Keyboard (for Thai and English typing)
Integrated GPS Navigation Receiverท Bluetooth
Build in HP Photosmart Digital camera (1.3 mega pixel resolution)
Integrated Secure Digital Slot supporting SDIO
Integrated Mini-SD Slotท Multiple messaging capabilities
Removable cover
Removable/rechargeable Lithium-Ion battery (1200mAh)
3.0” transflective TFT display with 64k colors
64 MB ROM (55MB RAM)ท iPAQ File Store (Back up data software)
Microsoft? Windows Mobile? 2003 Second Edition — Phone Edition software
HP Image Zone (image management software)About HPHP is a technology solutions provider to consumers, businesses and institutions globally. The company’s offerings span IT infrastructure, global services, business and home computing, and imaging and printing. For the four fiscal quarters ended April 30, 2005, HP revenue totaled $83.3 billion. More information about HP (NYSE, Nasdaq: HPQ) is available at www.hp.com.
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