Bangkok--Jul 28--HSBC
HSBC Credit Cards extends special privilege to its members under the “Chef’s Selection 2005” to enhance the culinary delight. The campaign entitles cardholders to a maximum 30% discount, plus complimentary treats from more than 200 participating restaurants from now until 31 October 2005.
Mr. Wichit Phayuhanaveechai, head of marketing & communications of HSBC in Thailand, elaborates that “Chef Selection 2005” is designed to provide benefits that all HSBC cardholders can enjoy. “Cardholders are invited to dine at the participating restaurants which offer complimentary dishes or discount up to 30%. Moreover, each sales slip, regardless of total amount spent, will be entered into a lucky draw with a total value of 400,000 baht. The top prize will be 100,000 baht cash credit on winner’s HSBC credit card’s account. Other prizes include 50 round trip tickets within Thailand by Nok Air worth 4,000 baht each, alongside 100 other awards.”
In addition, HSBC cardholders can vote for their most favourite restaurants via SMS — the process that enables the most 25 active voters of the month to be awarded a 1,000 baht food voucher at popular restaurants such as Oishi Grand, Log home, To Sit, Spoon, and Ted’s Caf?. Votes can be sent by typing HSBC on the handset, followed by the approval code on the sales slip from participating restaurants, and submitted to 4284555. One sales slip allows one vote. The more votes the higher the winning chances to get the food vouchers.
Every 25 baht spent through HSBC credit card earns cardholder 1 HSBC reward point which can be collected to redeemed for choices of gifts and premium items from HSBC Rewards catalogue, or mileages to get free flights or upgrading with HSBC Rewards’ partners — Cathay Pacific’s Asia Miles and Singapore Airlines’ KrisFlyer. Call 1590 for customer enquiries or visit www.hsbc.co.th for more details.
Media enquiries to Onticha Rattanawannathip, Seenual Reugsirinukul or Savittree Muadmuang on 0-2614-4605-6, 0-2614-4687.
Notes to editors:
1. HSBC in Thailand
HSBC was established as the first commercial bank in Thailand in 1888. With access to global expertise and enriched local knowledge, HSBC in Thailand provides a full range of financial services including corporate and institutional banking, global markets, securities services, trade finance, payment and cash management services to corporate customers; personal financial services and credit cards to a growing retail customer base in Thailand. HSBC is globally recognised for its high service standards, ethical practices and full commitment to corporate social responsibilities to benefit the local economy.
2. HSBC Holdings plc or the HSBC Group
Headquartered in London, the HSBC Group is one of the largest banking and financial services organisations in the world. The Group’s international network comprises over 9,800 offices in 77 countries and territories in Europe, the Asia-Pacific region, the Americas, the Middle East and Africa, serves over 110 million customers and has assets of US$1,277 billion at 31December 2004. The Hongkong and Shanghai Banking Corporation Limited (HSBC) is the founding and principal member of the HSBC Group.
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