Bangkok--Dec 16--Siam Commercial Bank
Following the launch of its immensely popular and successful “Platinum Card” which now has over 100,000 customers, Siam Commercial Bank (SCB), a leader in Thailand’s credit card market, has today unveiled a new free of charge service under the name of “SCBwSMS” for all SBC credit card holders. The new service will begin on 19 Dec.
The first of its kind in Thailand, SCBwSMS is aimed at providing added assurance and peace of mind to all SCB credit card holders by sending instant notification to their mobile phones each time a sizable or an irregular transaction is made. SCB credit card holders will also be automatically notified on all transactions exceeding 30,000 baht.
Mrs. Kannikar Chalitaporn, SCB Director and Senior Executive Vice President, pointed out that the free of charge service, which is the first of its kind in Thailand, is the bank’s holiday gift to all SCB credit card customers, at the time of year when they tend to shop with their credit cards more frequently. “This new service will help put the minds of our credit card customers at ease when they do their holiday shopping for their friends and families. At SCB, we strive to provide the best possible services to our customers as part of our effort to be the Premier Universal Bank in Thailand”, Khun Kannikar explained.
Mr. Pradeep Roy, SCB Executive Vice President for Products and Marketing, added that the “SCBwSMS” instant notification on credit card usage is only the beginning of more mobile phone-based services that are in the pipeline. “We recognized that mobile phones have increasingly become an important part of our everyday lives. Instant notification on the transactions made by credit cards is only the first step. In the very near future, there will be additional services such as periodic updates on the existing balance and credit limits on your credit cards. By staying constantly in touch with our customers, aside from providing them with the convenience that they deserve, we also aim to provide them with the added security and protection that they need. The instant notification, for instance, will help inform our customers whether or not their credit cards have been lost or stolen. Once they have confirmed to us that their cards have been lost or stolen, we can then immediately provide them with our “Zero Liability” protection. All of these services are totally free of charge to all our credit card holders as customer satisfaction is our top priority”, Mr. Roy concluded.
The “SCBwSMS” service, which will be activated on 19 Dec, is an added feature to the existing SCB credit card customer services, whereby the bank’s credit card center would monitor all credit card transactions 24 hours a day and immediately contact credit card holders for verification each time a situation that requires special attention arises. Please contact SCB Call Center at 02-777-7777 for further inquiries on the new SCBwSMS service. End.