BaanThoop Dokmai, innovative SMEs, launches incense stick products

ข่าวทั่วไป Tuesday January 17, 2006 12:55 —PRESS RELEASE LOCAL

Bangkok--Jan 17--Keyword Intelligent
BaanThoop Dokmai, innovative SMEs, launches incense stick products under “BaanThoop Silent Joy” brand and Anti mosquito citronella stick products under “Grassi” brand and targets at 400 million baht sales towards yearend.
BaanThoop Dokmai, a distributor of Anti mosquito citronella stick and incense stick products the first and successful Thai SMEs manufacture, employs international standard production process. The Company enters Thai market positioning its strength ness as natural products expertise offering high quality products for Thai consumers
Mr. Bundit Sirisathien, Managing Director of BaanThoop Dokmai Co.,Ltd., reveals that “during the past 15 years international success selling the products worldwide markets including Europe, US, Australia and Asia, now the Company ready to introduce high quality standard products using all natural ingredients originated and developed from Thai knowledge, intelligence and innovations for Thai consumers. Baan Toop Dokmai, an natural products expertise and successful product distributor, will first introduce two most popular and highly successful products in overseas markets which are “BaanThoop Silent Joy” products and “Grassi” Anti mosquito citronella stick — very distinctive, unique and highly safe for health for Thai consumers target.
Major product — “BaanThoop Silent Joy” originated from the concept to create incense stick products of valuable image for worship purpose. The Company produces premium products used high quality machine under careful production process control that made “BaanThoop Silent Joy” products smooth, dust-free, dirt-free under same standard that differentiated from other incense sticks. “BaanThoop Silent Joy” also adds special features offering 6 variety scents or fragrance including jasmine, rose, lavender, opium, ocean, and saddle wood.
“Grassi” Anti mosquito citronella stick selects special natural herbs “Citronella” worldwide acceptance among consumers of its benefits to drive mosquito way. The Company researches and develops “Grassi” by using Citronella oil with modern and innovative production producing new and alternative products, avoiding chemicals touching, use to prevent oneself and family members from mosquitos problems as disease carriers. “Grassi” product design has both round-shaped and sticks forms suitable for indoor and outdoor multi — purposed use.
Strategies in entering market in the initial periods aims to build product knowledge among consumers through television and magazines, products sampling of 200,000 sets tie in with leading magazines and direct product sampling to target consumers in various festivals. Product sampling giveaways were done during New Year festivals in 9 leading temples throughout Bangkok which received positive responses. Decisive buyers of the products are consumers emphasized on product’s quality. The Company ensures to reach 400 million baht sales target of Thai market launch.
For more information please contact:
Narisa Chamunee , Siripa Lapanawin
Public Relation Consultant
Keyword Intelligent Co.,Ltd.
Tel.0-2233-0862 , 0-9780-2212
Fax. 0-2631-8877 e-mail: [email protected]
Click for photo release at www.thaipr.net End.

แท็ก Bangkok   nation   SME  

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