Bangkok--Jan 31--Ogilvy Public Relations Worldwide Unilever creates a new phenomenon in the country’s consumers industry by bringing together over 2,000 members of its sales team and concessionaires nationwide to celebrate their record sales and congratulate some of their colleagues, who have achieved outstanding performance for five consecutive years and will receive the prestigious “Unilever Diamond Award” from the consumer product giant. Mr. Chanin Archjananun, Vice President - Customer Development, Unilever Thai Trading Ltd., said, “It’s been over 13 years that we have employed the concessionaire system to ensure efficient distribution. Throughout these years, we have treated our concessionaires as our key business partners. With our commitment, continuous support and development, today, our concessionaire network nationwide is one of the strongest in the industry. They are our key distribution channel which remarkably generated over Bt10,000 million sales last year. They also provide service to over 200,000 retail outlets nationwide to bring our quality products directly to millions of consumers throughout Thailand. “We are proud that more than half of our concessionaires have been working with Unilever since the first day that we introduced the concessionaire system. They are still with us today and continue to grow with Unilever. Such an impressive development reaffirms that being a Unilever concessionaire also not only means profitability but also long-term commitment, security, progress, development, and, above all, growing success.” Unilever, therefore, organizes this celebration to thank its sales team and concessionaires for their hard work, contribution and dedication as well as to strengthen relationship among Unilever and its concessionaires and sales team. On this occasion, Unilever will also present the prestigious “Unilever Diamond Awards” to the concessionaires who have achieved outstanding performance for five consecutive years. The winners comprise of ten concessionaires from Bangkok (two winners), Chantaburi, Chon Buri, Petchaboon, Rayong, Samut Sakhon, Songkhla, Sukhothai and Udon Thani. “Having over 2,000 members of our distribution network from across the country participating in this mega event is a memorable phenomenon, the moment of pride. If you are interested, call 0 2554 2762,” said Chanin. Unilever Group of Companies in Thailand is a leading fast moving consumer goods company with a strong presence in Thailand for more than 70 years. Unilever offers Thai consumers with a wide range of leading brands that add vitality to life of Thai consumers in four categories. Home Care products include Close-Up toothpaste, Breeze, Omo and Surf detergents; Comfort Fabric softener; Sunlight dishwashing liquid; Vim floor cleaning products. Personal Care, Skin Care and Cleansing are Sunsilk and Clinic Clear hair care products; Axe and Rexona deodorant; Dove, Pond’s, Vaseline, Citra skin care products and Lux. Ice Refreshment and Foods include Wall’s Ice Cream, Knorr, Lipton and Bestfoods. Unilever Network is a direct sales business within the group. Issued on behalf of Unilever Group of Companies in Thailand For further information Pongtip Thesaphu Unilever Group of Companies in Thailand Tel. 0 2554 3430 Ninrat Deesomsuk ([email protected]) Rosawan Chunhabodee ([email protected]) Ogilvy Public Relations Worldwide Limited Tel. 0 2205 6615, 0 2205 6641 Click for photo release at www.thaipr.net End.