KODAK UNVEILS THE EASYSHARE V570, THE WORLD’S FIRST DIGITAL CAMERA WITH DUAL LENS, PUSHING THE BOUNDARIES OF INNOVATIVE COMPACT CAMERAS

ข่าวทั่วไป Tuesday February 7, 2006 13:12 —PRESS RELEASE LOCAL

Bangkok--Feb 7--Ogilvy Public Relations
Kodak (Thailand) Ltd. launched the Kodak EasyShare V570, the first of its kind digital camera with dual lens technology featuring both ultra-wide angle and optical zoom lens together with all other well-rounded benefits, in a small, ultra-compact body, touting a novelty that goes with modern lifestyle.
Somkiat Sirichareonlarp, Sales and Marketing Operation Manager, Digital Capture, Digital & Film Imaging System, Kodak (Thailand) Ltd., revealed that "What sets the Kodak EasyShare V570 apart from other digital cameras is its dual lens technology. It is the world first digital camera with 23 mm. ultra-wide angle lens and 5X optical zoom lens, making it a perfect tool for every occasion of photographing. This camera is ideal for capturing from the most expansive shots or panorama to portrait or close-up shots."
"With its unique features, the Kodak EasyShare V570 is an exciting product to start with in penetrating digital camera market early 2006. Currently the digital camera market in Thailand still enjoys constant growth. We anticipate that the overall market value will reach Baht 10,000 million by end of the year. The product is believed to boost Kodak brand awareness in the market."
Kodak EasyShare V570 offers 5.0 mega-pixels resolution that allows you to make exceptional prints up to 20 x 30 inches. It is equipped with Schneider Kreuznach lens for exceptional clarity and sharpness along with up to 22 scene modes, including panorama stitch mode featuring up to 180 degrees of wide angle coverage. The advanced video feature lets you record TV-quality video with sound at 30 fps. You can even capture more video while using less memory storage with MPEG-4 compression technology.
Other notable features of the V570 camera include:
- A big, brilliant 2.5-inch, high-resolution LCD screen;
- The exclusive KODAK Color Science image processing chip for phenomenal image quality with rich color, accurate skin tones, low noise and precise exposure;
- Automatic red-eye reduction, on-camera cropping, picture blur alert and auto picture rotation;
- In-camera distortion correction to compensate for ultra-wide angle fish-eye effects, which can be turned on or off;
- Twenty-two scene modes plus three color modes, helping snap shooters capture the best possible shot with the least possible effort;
- The Photo Frame Dock 2, which provides one-touch picture transfer to a connected computer while keeping the cameras’ high-capacity lithium-ion battery charged and ready to go, and which can play video and photo ‘slideshows’ on the camera’s high-resolution LCD screen;
- And 32 megabytes (MB) of internal memory, plus a SD card slot for additional storage.
"We strongly believe that Kodak EasyShare V570 is another new breed product that will recall Kodak's leadership in photographing technology. This is a compact digital still camera ready with several unique features that befit modern user's needs. It's also very easy to use, with a very competitive price. The Kodak EasyShare V570 is a very interesting product in digital camera market." Somkiat concluded.
Issued on behalf of : Kodak (Thailand) Ltd.
For further information : Pornpan Chindapradist
Kodak (Thailand) Ltd.
Tel. 02 2713040 ext. 486
Bhiyada Wongwarachat
([email protected])
Pangkwan Kaemavichanurat
([email protected])
Ogilvy Public Relations Worldwide Ltd.
Tel. 0 2205 6607, 02202 6617
Click for photo release at www.thaipr.net End.

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