Bangkok--28 Jul--Ogilvy Public Relations Worldwide
Ford Thailand, in collaboration with Ford Leasing, today announced an innovative financing scheme that offers a free 1st month installment to customers booking for a Ford Ranger within a 10 day-period starting from July 28, to celebrate Ford Thailand’s 10th anniversary. The campaign is part of Ford Thailand’s aggressive retail campaign for the month of August, with a low Bt4,999 monthly financing scheme made possible through Ford Leasing.
“Innovative products must be matched with innovative and affordable financing schemes to make our product accessible to our Thai customers. This August program is also part of our "Thank You Thai Customers for Supporting Ford for 10 Years in Thailand" program, and we want to reward our customers for their strong support since 1996.” said Mr. Steven Tan, Ford Thailand’s Vice President Marketing. “The new Ford Ranger is the only truck in the market today to combine the convenience of Open Cab, new generation Duratorq commonrail direct injection engine for maximum fuel economy, and performance and standard safety features like 4-wheel ABS. Options like CD player with MP3 capability are also standard features on all Open Cab Rangers."
“Working jointly with Ford Leasing, we are able to offer the most attractive package in the market with a low monthly payment that starts from Bt4,999 a month on Ranger Open Cab XL with the Duratorq commonrail engine.”
The All New Ford Ranger, launched in April this year, is the latest pickup truck in the market with the latest diesel commonrail engine technology. Its innovative Duratorq TDCi commonrail engine delivers the best of both worlds: best-in-class torque and high fuel efficiency. The 3.0L model produces class-leading 380 nm at 1,800 rpm and 156 PS power output while the 2.5L model produces impressive 143 PS and 330Nm of torque at a low 1,800 rpm, yet provides 22% better fuel economy than the Ranger's previous 2.5L turbo engine.
Mr. Korakot Varavichit, Ford Leasing Thailand's Marketing Director, added that, “As part of Ford Thailand’s 10th anniversary celebration, Ford Leasing will also pay the first month installment on all 48 to 60-month contracts of new Ranger bookings within 10 days starting from July 28 to August 6. Our Ford Leasing Office will be open everyday for the full 10 days to process all applications and speed up the processing of finance applications. Besides the new Ranger, Ford Leasing also has special financing packages available on all Ford vehicles - Focus passenger cars, Everest 7-seater SUV as well as Escape SUV.”
Mr. Steven Tan added, “All our 92 showrooms across the country will be open for test drive and bookings for the full 10 days of the promotion. Additionally, we encourage customers to take a test drive of all Ford vehicles at the showroom and stand a chance to win 10 baht gold lucky draw every week until September 23.”
For more information on the New Ford Ranger and test drives, contact your nearest Ford showroom or call 1 800 293 333 (free call nationwide), or call 0 2686 5899 in Bangkok.
www.ford.co.th
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