Bangkok--12 Sep--Pr Solution
See Fah Restaurant specially offers its customers with a delivery service of 10 different stuff moon cakes. With a selling point of home-made cake made by renowned pastry chef, the restaurant is confident that this special service will be widely accepted among moon cake lovers. It is convenient and economical as the only thing that customers have to do is to dial 0-2800-8080. The company expects to see 20% growth rate this year.
Mr. Korn Ratchaiboom, Manager of See Fah Restaurant Co., Ltd. - a leading Royal Thai and Chinese food service provider, revealed that during the Chinese Moon festival, See Fah Restaurant produces traditional Cantonese-style moon cakes and have them on sale for their loyal and general customers. See Fah moon cake has been popular among consumers for the past decades. The sale volume each year reaches 30,000 pieces. Customers can be divided into groups as followed; 50% are those who regularly dine at the restaurant; 30% are those who usually buy it from supermarket and the rest are those who are delivery customers. Due to the economic downturn as well as the oil hike price, the restaurant expects that number of customers who would like to place a delivery order will increase from 20 to 30% as this way of ordering is more convenient and economical. Therefore, the restaurant has launched a promotional campaign for this special delivery service. When customers buy 4 pieces of moon cakes they will get one more for free. They can place the order by dialing 0-2800-8080 between 9 am.-9 pm. available from now until October 6.
Baked in home-made style, every piece of See Fah moon cake is specially made by well-known chef who has more than 10-year experience in making it. This is to ensure the quality and taste of the cake which will be on par with the traditional recipe. With well-selected stuff made from finest ingredients covered by thin and delicate layers, See Fah moon cakes come in 10 different kinds of stuff, for example, durian, durian with egg, chestnut, lotus seed and green tea, etc. One box set contains 4 pieces of moon cake. The box cover is painted with a picture of birds flying happily above bushes of colorful flowers in the moonlight, suitable for giving away as a souvenir to relatives and loved ones. One box set is available only at 50 - 80 baht.
The number of moon cakes made each year is limited, compared to other brands. The restaurant would like to do as a home-made type of product so that it can ensure the quality of the moon cake which will be as good as the original. This year See Fah plans to increase the sale volume by 20% by conducting a direct contact to 3,000 members of the restaurant as well as walk-in customers who come to dine at all 18 branches of See Fah. The restaurant also adds another distribution channel which is leading superstore for this special occasion. Those superstores are Tesco Lotus at Sukhumvit 50, Fortune, and Rangsit branch; Big C at Ratchadumri, Saphan-kwai, and Jangwattana branch; Tops Supermarket at Ladpraow, Ratchada, Bang-na branch. And due to the economic slowdown the restaurant will focus more on its delivery service, telephone number 0-2800-8080 and is confident that this delivery service will definitely help boost up the sale to reach the set target. Mr. Korn concluded.
For more information please contact: Pr Solution Tel. 0-2656-8059 www.prsolution.co.th
Khun Prapas Chornsarum Khun Chitruthai Thadsareewiboon Khun Sittikorn Rattanasettree
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