Bangkok--10 Nov--Krungthai Card
KTC to hold the first winter music festival in Thailand with LOVEiS and Fresh Air “KTC LOVEiS Acoustic Winter Festival”
The most romantic tunes in nature camping and BBQ party
KTC reaffirms status as a membership company and introduces the first winter music festival in Thailand — “KTC LOVEiS Acoustic Winter Festival” — with LOVEiS and Fresh Air to celebrate the 10th anniversary and to express gratitude to all members for continued patronage. Music lovers who like to travel are certain to be enchanted by the most romantic love songs performed under the moonlit sky in the embrace of the mountain at Bonanza Kao Yai by Boyd Kosiyabong and more than 60 LOVEiS artists on Saturday 9th December 2006 from 5 PM till midnight. Tickets on sale from now.
Mr. Staporn Sirisinha, Senior Executive Vice President, Leisure Marketing Department of “KTC” or Krungthai Card Public Company Limited, the integrated Thai consumer finance business, said “We have been introducing innovation after innovation as well as unmatched services that take into account the needs of consumers throughout the ten years of our operation. We work toward becoming the absolute membership company and the consumers’ preferred brand. This is why we treat all clients as our members who will ceaselessly enjoy the privileges we offer. And to reaffirm that stance, we are introducing KTC LOVEiS Acoustic Winter Festival —the first winter music festival in Thailand as a bid farewell to 2006 and a New Year present for all members. The event will promote domestic traveling and give families, friends and lovers the opportunity to spend some time together and live a happier life. It will also coincide with our 10th anniversary celebration.”
“We choose to make this happen because we have access to a large number of clients with entertainment-oriented lifestyle among the total member base of over 1.3 million. Our plan is to run this KTC LOVEiS Acoustic Winter Festival every year with our entertainment partners: quality record label LOVEiS, concert organizer Fresh Air Company Limited, and, music veteran Boyd Alumni. That is a guarantee that KTC members will enjoy the program immensely.”
Boyd Kosiyabong, Managing Director, LOVEiS Company Limited, said “We would like this winter music festival to be an annual family event. It should be at least one chance for all members of the family to be together and engage in something they will find memorable this winter”.
“We are talking about reinterpretations of new and old songs to go with chill breezes and moonlit setting. Your favorite artists will perform at the festival plus surprise guests you simply will not believe.”
“Our people are all for this event. Personally, I like the idea of this concert very much and look forward to it. Smiles and friendship will surely be shared by all 3,000 lives present.”
Mr.Vinij Lertratanachai, Chief Executive Officer, Fresh Air Company Limited, said “We are an event company extraordinaire. We conceive and execute fresh events unlike others. The 360 degrees stage for Boyd’s concert is a fine example of what we do. Now we have come up with the idea to set a stage in the embrace of the mountains so people can immerse themselves in love songs by LOVEiS artists in a cool, moonlit setting. This first winter music festival of Thailand will also be a most romantic camping opportunity for all. Never before has a music event be so in concert with the nature like this one we are having at Bonanza Khao Yai.”
“Stage, lighting and sound system are all designed to complement the allure of the nature. More importantly, the environment will not be damaged in the process.”
“We think this winter music festival will become an annual event anticipated by everyone. And Boyd’s romantic numbers are unsurpassed in the industry.”
Mr. Woravut Nisapakulthorn, Senior Vice President — Membership Marketing Department, “KTC”, said “KTC LOVEiS Acoustic Winter Festival will also be participated by existing and new food, health partners and travel service center like Bangkok Heart Hospital, Fuji Japanese Restaurant, NIVEA, Vitamilk V-Soy Hi Calcium and World Explorer who will run mutual marketing campaigns. The Event will be an easy listening acoustic concert performed by over 60 artists of all ages from LOVEiS. This includes Nop Pornchamni, Pun Paibuljkiat Kheokao, Pusaming Nohsawan, Ben Chalatid, Rudklao Amratisha, Thee Chaiyadej, Moderndog, Boy Trai, Cake, Flour, Lipta, Baew TK, Kung Sanova, Lolita, Shinning Star, 7th Scene, Peerachon (members formerly of The Innocence), Champ and R&B 11th, from 5 PM to midnight of Saturday 9th December 2006. This is the first concert in the camping park style, complete with BBQ party. A truly special event for KTC members.”
“Tickets are available now for 1,500 Baht. KTC members may pay for the tickets using their KTC credit card or cash with KTC Cash, KTC Million or KTC 24 card produced. Alternatively, members may redeem a ticket using 15,000 KTC Forever Rewards points or 3,000 points plus 1,200 Baht in cash or using credit card. If you are not a KTC member yet, not to worry. Just ask a friend or an acquaintance of yours who is a KTC member to secure a ticket for you and you will be able to join us right away. Those interested to camp overnight with KTC can purchase sleeping bags for two to four persons at the event”.
In addition, a number of concert packages are offered in cooperation with partners restaurant and health care at 3,000, 2,000 and 1,500 Baht, inclusive of ticket, seating pad and vouchers from Chokchai Steakhouse, Fuji and other top restaurants. Interested persons may be eligible for free ticket(s) in cases 1) when paying for 350 Baht worth of V-Soy Hi Calcium at Gourmet Paragon and Home Fresh Mart, The Mall Bangkapi from 10.30 to 20.00 hours of November 17th through 19th, 2006 or use the sticker on V-Soy Hi Calcium box purchased from Bangkok branches of Home Fresh Mart to claim 10% discount on ticket. 2) One hundred Fuji Smart Card members collecting 35 The Point points during November 1st and 30th, 2006 will be entitled to four concert tickets (3,000, 2,000 or 1,500 Baht, on a first come first served basis); first 50 members will also be entitled to one tent and four sleeping bags. 3) First 50 members to purchase a heart check-up program or a special heart program for 6,000 Baht or greater from Bangkok Heart Hospital at Dad…we love you event during November 18th and 26th, 2006 will be entitled to two 1,500 Baht concert tickets. 4) Purchase 600, 900 or 1,200 Baht of NIVEA products with a KTC card and be entitled to a 1,500 Baht, 2,000 Baht or 3,000 Baht concert ticket respectively; first 50 members will be entitled to a tent worth 5,000 Baht.
Songkran Taechanarong, Chief Executive Officer, Bonanza Kao Yai said "Bonanza Kao Yai already prepares a warm welcome to all of the families. We believe that everyone who participates in this event will appreciate the atmosphere surrounding nature camping at Bonanza including with the great weather on December”.
Mr. Staporn added in conclusion “We have always been using proactive marketing strategies, and, introducing unique products and services which are distinctly different from those of our competitors. The partnership we have with professional and highly experienced entertainment and marketing partners, which produce series of fine activities as a gesture of gratitude for the consumers, will further fortify our brand, help we reach out to a wider audience and attract more new members. Existing members will also become more familiar with our products and services and choose them without hesitation.”
Interested members may purchase “KTC LOVEiS Acoustic Winter Festival” tickets from now at World Explorer at 0-2631-3444 or at participating KTC Touch. For more information, please call KTC Phone at 02-665-5000 or visit www.ktc.co.th .
For more information:
Public and Corporate Affairs Department, Krungthai Card Public Company Limited
Kandtharat Chermchitphong Tel. 0-2665-5057
Suchada Weerasakulrak Tel. 0-2665-5732
Nutchanok Somsawat Tel. 0-2665-5048
Fax. 0-2665-5046
E-mail: [email protected]
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