Bangkok--16 Feb--Idealist Communications
The International Congress and Convention Association (ICCA) has announced Thailand as a venue for its 46th Annual Congress 2007, winning over rival destinations such as Malaysia and Singapore. Targeting top executives and investors in Asia, the event will attract more than 800 delegates from 80 countries and is expected to generate Baht 70 million cash flow from the event.
Mr. Martin Sirk, Chief Executive Officer of the International Congress and Convention Association (ICCA), specialists in handling, transporting and accommodating international events, announced that ICCA had chosen Thailand as the venue for its 46th Annual Congress 2007. The annual congress is ICCA’s most important event and the venue rotates around the world, meaning that it would only held in the Asia Pacific region once in every three years.
The 46th ICCA Congress 2007 will take place during October 27-31, 2007 at the Pattaya Exhibition and Convention Hall (PEACH) at The Royal Cliff Beach Resort in Pattaya, Chonburi province. The meeting’s main objectives are to exchange information between members and to promote international convention organizations.
Mr. Martin Sirk also added that ICCA currently has 800 member companies and organizations in almost 80 countries worldwide. ICCA members comprise business corporations, state enterprises and private companies in the tourism industries, airlines, Trade & Convention Promotion Boards, hotels and convention venue owners. ICCA usually holds its annual meeting around October or November, and this year Thailand has been chosen as the host country for the 46th ICCA Annual Congress 2007 in Pattaya.
“The reason why Thailand has been chosen as a venue for this year’s annual meeting is due to its potential in all aspects i.e creativity, clear-cut action plan, and systematic workflows. Furthermore, there is a good cooperation between ICCA members and Thai executives. ICCA is impressed by the strong team work of the Thai staff and is especially confident in the country’s safety and peaceful political situation”
Moreover, Thailand has its highlight in culture, traditions and plenty of beautiful sight seeing places. It is also a very special year for the Thai people with the celebration of the 80th Anniversary of HM The King, which is the main reason for ICCA to choose Thailand as a venue for its annual meeting, winning over its rivals like Malaysia and Singapore who were bidding to host this event as well.
Mr. Martin Sirk also stated that this annual meeting will benefit the Asian region because the event offers a chance for participants to learn about management techniques, modern marketing strategy and innovations pertaining to the MICE industry. ICCA’s Annual Meeting will cover all key learning programs of strategy in organizing an international convention, offering its members an advantage in this business. The meeting will enable members to network and exchange business leads with the elite of the meetings industry.
“Furthermore, the meeting gives opportunities for young executives to gain some knowledge from business experts from all over the world. We offer outstanding networking opportunities, an innovative and high quality education programme” Mr. Martin Sirk concluded.
Mr. Kajit Habanananda, Director of Thailand Convention and Exhibition Bureau (TCEB) and Chairman of ICCA Thailand Committee, added that the meeting’s main objectives cover exchanging information between members and promoting international convention organizations. Thailand is hosting the ICCA’s Annual Meeting for the second time. TCEB will be the coordination center for the 10 T ICCA Thailand Committees who will be participating in this annual meeting and has been involved with the preparation meeting for Thai partners, feasibility studies of the venue and other facilities, accommodation surveys, staff involved in this project as well as infrastructure to support the event. Moreover, the TCEB has provided budget support for organizing the event to make sure that the meeting runs smoothly and successfully.
TCEB is Thailand’s representative organization responsible for promoting and development of the convention & meeting and tourism businesses in the country, and its main objective is to promote Thailand as the ASEAN MICE Hub in 2010.
The 46th ICCA Annual Congress targets to 3 main clients; First is a top executives, CEOs, Managing Directors and business owners, the second is Senior Sales Directors, Business Development Directors and the third is Managerial level and new comers to the industry who will have the potential to develop into successful business professionals in the future. It is expected to draw more than 800 participants from 80 countries worldwide. Thailand is expected to benefit from this event since it is estimated that there will be about Baht 70 million coming in from this meeting with an approximately average spending of Baht 22,000 per person.
The ICCA Thailand Committee leaded by TCEB as the country’s convention bureau in Thailand, will co-organize 2 regional meetings; “The Asian Meetings Industry Leaders Summit”, aimed at Asian Convention and Meeting executives and “The Asian Meetings Industry Young Professional Conference”. The two meetings, in conjunction with the 46th ICCA Congress, will be held at The Royal Cliff Beach Resort in Pattaya prior and in between the 46th ICCA Congress. The two meetings offer ideal opportunities for delegates to meet fellow business professionals on a world-class level.
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