Bangkok--29 Mar--124 communications
Kodak (Thailand) today update Kodak’s brand image for the digital world. The new design focuses on the Kodak name, and is the latest is a series of logo updates in the company’s history. Kodak also demonstrated a range of digital imaging solutions aimed at tapping consumers demand to do more with their digital pictures.
“We are simplify our brand, making it more fresh and contemporary for today and beyond,” Khun Pallop Santiphant, Country Business Unit Manager — Thailand and Vietnam said. In addition to being more modern, our new brand logo is one more way to show we are changing and winning in digital imaging.”
Our approach will be to offer a total solution to help trade to profitably grow the digital business — while offering consumers the ability to do more with their digital images. Kodak’s solutions will be provided in six areas:-
Digital Capture (Digital camera, Batteries, and accessories)
Film Capture
Snapshot printers
Consumer Digital Paper
Picture Kiosk
Kodak Express Stores
Moreover, Kodak plan to announce the latest additions to a line of various products throughout this year,
KODAK EASYSHARE Digital Cameras with various features
Expand the service points of Kodak Picture Kiosk to end-consumers
Extend the service lines at Kodak Express Shops to offer consumers the ability to do more with their digital images.
With this, will align with Eastman Kodak Company announcement in PMA recently.
Khun Pallop added that Kodak would introduce two new V series models, V803 and V1003. There will be very minor differences between the two cameras, including resolution, slight ID variation and pricing. The V803 and V1003 deliver an outstanding combination of chic design, great image quality (particularly resolution) and intuitive ease of use at a great price.
The V803 and V1003 are priced at Baht 9,990 and Baht 10,990 respectively with the attractive promotion.
Additionally, with a stylish product ID targeted primarily to women, the V803 and V1003 are positioned to capitalize on the strong growth of female purchasers.
Meet your Kodak EasyShare V803 and V1003 zoom digital camera. Take your best pictures with it, then keep them with you thanks to its Favorites feature. And, with its dynamic picture quality, you can share shots that are as vibrant and details as life.
The Kodak EasyShare V803 and V1003 zoom digital camera. Keep your best shots right on it, the picture quality’s fantastic, too — intense detail and, of course, great colour. The V803/V1003 — the fun, fabulous way to capture your world, your way. For example
Get bright pictures when shooting under low light conditions with the high ISO scene mode.
Kodak Perfect Touch technology — create better, brighter, more vivid pictures and clear up dark shadows directly on the camera.
Get great shots time after time with 22 scene modes, including panorama stitch.
Use advanced video features to record VGA video (640x480) at 30 fps with sound.
Get remarkable results with features such as on-camera cropping, blurry picture alert and digital red-eye reduction.
In addition, for the second straight year, Kodak has been recognized for its innovative design capabilities by an international panel of design experts. The new KODAK EASYSHARE V1003 digital camera earned a highly regarded 2007 red dot Award for Product Design.
The red dot design award ranks among the largest the most prestigious design competitions in the world, and the coveted red dot award — often considered a “quality seal” for the look and feel of a product — is regarded throughout Europe as an international seal of quality for sophisticated and innovative design.
About KODAK Picture Kiosks
As the world’s leading supplier in self-serve picture kiosks, Kodak has a lot of units installed at Kodak Express shops, Mobile outlets, and leading department store. The award-winning self-service KODAK Picture Kiosks produce lab-quality pictures in seconds from just about any digital camera memory card, including: SECUREDIGITAL (SD) cards, MultiMedia Card (MMC), COMPACTFLASH, SMARTMEDIA, MEMORY STICK, MEMORY STICK Pro and xD-PICTURE cards. Most also take input from USB thumb-drives and Bluetooth imaging-enabled cell phones.
The consumer-friendly touch screen lets consumers preview, select and print the exact digital images they want and zoom, crop, adjust brightness and reduce red eye to create exceptional quality borderless 4x6-inch pictures in seconds.
About Kodak Express — prints beyond 4x6
Kodak demonstrated a range of digital imaging solutions aimed at supporting Kodak Express more than 500 locations nationwide tap growing consumer demand to do more with their digital pictures i.e. photo books, collages and digital photo products and services.
From Kodak’s research data: “Each day some 315 million digital images are taken and stored, but not printed, creating a tremendous opportunity for Kodak Express to help consumers do more with their digital images.” Then, Kodak company and Kodak Express would work together to offer consumers the ability to do more with their pictures than capture and print 4x6-inch photos and enlargements. These products and services will enable consumers to move beyond capturing and sharing moments to creating and sharing stories.
About The KODAK EASYSHARE System Advantage
Kodak continues to bring groundbreaking features to its award-winning KODAK EASYSHARE Digital Photography System, enhancing the digital photography experience for consumers worldwide. The system consists of cameras, wireless digital picture frames, all-in-one inkjet printers, snapshot printers, docks, software, inkjet and thermal photo papers and accessories—making taking, printing, sharing and archiving high quality digital pictures effortless. The cameras and printer introduced today come with the latest Version 6.2 of KODAK EASYSHARE Software to make it easier for consumers to find, organize and share their pictures. Version 6.2 includes direct access to KODAK Gallery, making it simple to find albums stored online. The new KODAK EASYSHARE Software Version 6.2 can be downloaded for free. Further information on all KODAK EASYSHARE Products can be found at www.kodak.com
About Eastman Kodak Company
Kodak is the world’s foremost imaging innovator. With sales of $13.3 billion in 2006, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak’s system of digital and traditional products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; Creative Professionals rely on Kodak technology to uniquely tell their story through moving or still images; and leading Healthcare organizations rely on Kodak’s innovative products, services and customized workflow solutions to help improve patient care and maximize efficiency and information sharing within and across their enterprise.
More information about Kodak (NYSE: EK) is available at www.kodak.com .
Kodak, EasyShare, Gold, Kodak Professional and Nexpress are trademarks of Eastman Kodak Company.
2007
Click for photo release at www.thaipr.net