Kiatnakin BANK offers “Super Fast Service” at Motor Expo — Bht 1,000-million-worth loans anticipated

ข่าวทั่วไป Friday November 30, 2007 16:41 —PRESS RELEASE LOCAL

Bangkok--30 Nov--Kiatnakin Bank Kiatnakin Bank is going to offer 30-minute loan-approval program “Super Fast Service” as well as a special campaign — down payment of 0% and interests of 1.99% or 96 installment term at the Motor Expo 2007, which will be held during November 29 — December 10, at Impact Challenger 1-3, Muang Thong Thani. The Bank is anticipating loan applications value approximately Bht 1,000 million. Mr. Tawatchai Sudtikitpisan, the president of Kiatnakin Bank Plc, said “Kiatnakin Bank aims to give Hire-Purchase Loan for automobiles value approximately Baht 1,000 million for financing over 1,500 automobiles. Kiatnakin Bank offers for the first time a new online service called “Super Fast Service”, which approves loan applications within 30 minutes. The Bank has invested in this cutting-edge technology because of the plan to penetrate more into Hire-Purchase Loan markets, since currently the important success factors are the fast service and fast loan approval. In addition, Kiatnakin Bank also offers this year’s most special loan program for loan applicants in the Motor Expo 2007, which requires 0% down payment and 1.99% interests or up to 96 installments. Moreover, loan applicants can join the promotion “New Car, Free Holidays Possibilities” such as a travel package to Maldives or Bali islands or free hotel accommodations worth Baht 200,000” Mr. Tawatchai added “The Hire-Purchase Loan business is still in the upward trend. Kiatnakin Bank approves new loans of Baht 2,500 - 3,000 million monthly on average. Anyhow, in the face of fierce competition, Kiatnakin Bank has to be thorough about maintaining the quality of debtors, managing risk factors and building Kiatnakin brand awareness among a broader customer base. The strategies are to be a major contributor for Motor Expo event, to initiate joint-promotional activities with alliances such as offering a free comprehensive car insurance policy, holding event marketing, and having co-promotions with automobile dealers for certain customers. Additionally, Kiatnakin Bank plans to take over Car Hire/Purchase Loan market share in upcountry by opening three more branches in Karnchanaburi, Lampang, and Krabi respectively. By the end of this year, therefore, Kiatnakin Bank will have altogether 27 branches. Ms. Thitinan Wattanavekin, head of deposit and marketing at Kiatnakin Bank, said “Kiatnakin Bank also offers special deposit programs at Motor Expo. The program includes a 4-year time deposit with 4.65% interests and quarterly dividend payout. The initial capital is Baht 2 million and the depositors will receive a petrol voucher worth Baht 500. The other program is B/E Note of December for a period of four months with 3.125% interests, six months with 3.250% interests, and nine months with 3.500% interests. The depositors will receive a gift voucher and a travel luggage. Normally Kiatnakin Bank offers high returns for B/E Notes; the initial capital is Baht 1 million, the investment is for the period of 1-3 years, with 2.75%-4.45% interests. Those who are interested can contact Call Center at 0-2680-3133-4. As of September 30, 2007, Kiatnakin Bank has a total of debentures and B/E Notes worth Baht 63,567 million.” Kiatnakin Bank supports Motor Expo 2007 for the first time as a major contributor, since Kiatnakin Bank is a leading Hire-Purchase Loan provider in Thailand. To move forward, Kiatnakin Bank aims to penetrate Bangkok markets. As of September 2007, Kiatnakin Bank’s Hire-Purchase Loan has reached Baht 37,209 million with the proportion between loans to new cars and to second hand cars at 50:50. Mostly the cars are for commercial use (pick-up trucks). Kiatnakin Bank plans to increase Hire-Purchase Loans by 30%. The 9-month business performance of Kiatnakin Bank as of September 2007 results in a net profit of Baht 1,355 million and the total assets of Baht 81,598 million. Note to Editor: Kiatnakin was established in 1971, and started operating as a commercial bank entitled “Kiatnakin Bank Public Company Limited” on October 3, 2005. The bank has a capital base of 17.53% and assets of Baht 81,598 million. Currently the bank has 24 branches throughout Thailand. The bank provides comprehensive savings and credit services, including saving deposits, fixed deposits, current account deposits, as well as Hire-Purchase loans, Residential project loans, Corporate loans and NPAs. For more information, please contact Ms. Tippawan Wortong (MO) Tel. 081 421 2923 or E-mail: [email protected] ; [email protected]

แท็ก motor expo 2007   marketing   thailand   Bangkok   mobile   auto  

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