Bangkok--19 Dec--TQPR Spy, the leading wine cooler produced by Siam Winery, continues its “Inspiring” concept by launching INSPY Wine Place. For the very first time in the local wine industry, SPY is preparing a location for the wine community to meet & drink wine under the slogan, “Good After Noon — Every good thing will be here after twelve”. This promotion will be held from today to 13 January 2008 at Caf? De' Nimman (2nd branch), Nimman Haemin Road, Chiang Mai province. The opening of the INSPY Wine Place by SPY Wine Cooler will be presided over by Ms. Praew — Chalida Mahasawat, the winner of the INSPY U Fashion Contest presenting her winning cocktail party dress. The highlight for the press is Spy Girl 2007 — Ms Yui — Waraporn Rattanamahasarnchai which we will introduce and welcome our Chiangmai press. INSPY Wine Place will be held for five weeks, until 19 January 2008, with a new highlight each week as follows: 1. The 1st week - INSPY U Fashion WeekThis week, the event will present local young designers from Chiang Mai to show their inspiration related to the ‘Inspiring’ concept. 2. The 2nd week - Visual ArtVisual art under developed under the ‘Inspiring’ concept including paintings, drawings, etc. 3. The 3rd week - MusicOver the New Year period INSPY Wine Place will focus on inspiration from music. 4. The 4th week - PhotographyLOMO is now very famous and there is a LOMO Community in Chiang Mai. INSPY Wine Place will be honored by the best LOMO photographers to present their ‘Inspiring’ photos. The highlight will be a presentation of their Hall of Fame photos. 5. The 5th week - Object DesignThis week will focus on decoration with the design of nice and cute products which can be adapted to our daily use. Bonus Christmas celebration. On 24 December 2007, Ploy Chermarn Boonyasak, SPY Brand Ambassador, will make a presentation regarding her ability in the visual arts. Ploy's fan club in Chiang Mai will be presented with limited gifts from Ploy. She will present these to customers with attractive abilities related to Ploy's. "I am so excited that SPY is generating this very creative idea to launch INSPY Wine Place, a new place for party lovers, for people who love to try new things, and love drinking wine," said Ms.Waneeporn Silapavitayathorn - Deputy Marketing Director, Siam Winery. "The reason SPY selected Chiang Mai as the first province for the launch of INSPY Wine Place is because we see people in Chiang Mai are becoming more aware of the benefits of grape-based beverage and the pleasant weather in Chiang Mai is very suitable for holding INSPY Wine Place," said Ms.Waneeporn. Furthermore, regarding the New Year's celebration, SPY will hold a night party with a showcase by a famous band from Chiang Mai on Saturday, 29 December and Monday, 31 December, 2007 for counting down together to 2008. For further information please contact: Tom Van Blarcom / Ruthaiwan Tanwongwan TQPR (Thailand) Co., Ltd. Tel: 0 2260 5820 ext 114; Fax: 0 2260 5847-8; Email: [email protected]