Bangkok--11 Feb--Arc Worldwide Sharing one beauty passion of perfect skin by five beautiful women in Thailand, Khun Nat - Myria Benedetti, Khun Pim - Sonia Couling, Khun Natalie - Nuttinee Jirawanond, Khun June - Sawitri Rochanapruk and Khun Amp - Suttikan Wangjareontaweekul, to every woman nationwide in the grand campaign of the year “Love your Skin, Say Olay”, the synergy campaign of Olay Total Effects and Olay White Radiance hosted by P&G Thailand, at Siam Discovery Centre. It then presents the diversity of Olay that offer a state-of-the-art skincare line which bring the best skin-look for all women according to each and every specific need for the perfect-skin complexion. Mr. Medhee Jarumaneeroj, Corporate & Marketing Communications Manager for Procter & Gamble Trading (Thailand) Ltd., reveals that “Olay believes in the unique beauty found in every woman. After using Olay, women will enjoy the benefits of the product which is the very virtue that enables Olay to be no.1 choice for skincare products. Olay believes that the best experience failed by words is the experience of having the perfect-looking skin. Therefore, Olay has launched the campaign ‘Love your Skin, Say Olay’ to introduce the diverse nature of Olay product that tailors to the needs for perfect skin ideal to every woman. It is the kind of skin that appears clear, natural and young-looking. Women can experience a rejuvenating and pampered skin at home every day with Olay. Five perfect-skinned regular users of the two Olay product lines namely Nat - Myria Benedetti, Pim - Sonia Couling, Natalie - Nuttinee Jirawanond, June - Sawitri Rochanapruk and Amp - Suttikan Wangjareontaweekul will be part of the campaign as brand endorsers to share the visible effect on the skin improvement after trying Olay products.” Nat - Myria and Pim - Sonia agree that the very quality which makes them fall in love with Olay Total Effects, an anti-ageing skincare recommended by dermatology experts from APCSA (Asia-Pacific Center for Skin Ageing) who tested the product and found that Olay Total Effects is as good as professional anti-ageing treatments, is the experience of young-looking and rejuvenating skin they have after using the product which is the same result they got from taking spa treatments. Nat - Myria, Olay Total Effects brand ambassador, speaks about her experience at the “Love your Skin, Say Olay” campaign event, “I feel a great connection with Olay Total Effects because I know its benefits will not fail me. Having to deal with ageing risk factors on a regular basis, I have Olay Total Effects as my skin savior. Long before I normally took a treatment at spa since there is no such cream that really suit my need of the perfect youthful-skin looking but Olay Total Effects has proved it outcome with me so I no longer need the spa treatment just Olay Total Effects is enough. Granted the approval from anti-ageing experts, the product boosted up my confidence in Olay Total Effects so much that I can’t help recommending the product to my friends including Pim - Sonia who has now become an Olay lover same as me. Whenever my friend and I feel like saying love to our skin, Olay is the best answer for this kind of expression” Olay Total Effects also launches the new product Olay Total Effects Anti-Ageing Facial Stretch Mask offering its most recent technology innovation called Stretch Technology. With stretch technology uniquely developed for Olay, the moisturizing cloth mask envelops facial contours to deliver 7 anti-ageing treatment benefits deep into the surface layers of the skin, leaving the skin radiant and young-looking. The product has been launched at the beginning of 2008. As for the skin whitening product range Olay White Radiance, three celebrities with perfect skin are roped in to guarantee the benefit of clear, radiant and natural-looking effect. Natalie - Jiravanonda, June - Savitri Rojanapruek and Amp - Suttikarn Wangjareontaweekul had been invited to share their Olay perfect skin experience. The 3 beauties are among 10 Asian well-selected women for ASIA’S PERFECT 10 who choose Olay White Radiance as their skin companion. “I’m honored and proud to be chosen as one of the ASIA’S PERFECT 10. It made me realize that not only I who have fallen in love with Olay, there are also 9 other beautiful ladies who are impressed with Olay White Radiance. The product helps fight 5 sign of skin darkening problems with the concentration of vitamins for skin whitening 10 times higher*. All of the 9 women have outstanding profiles such as singer, actress and model and are very successful in their careers. What we share one thing in common that is the attentiveness we give to the love for perfection and details surrounding us. Especially when it comes to skin care product, we have to be very picky in choosing the best thing for the skin we love since we all look for the perfection in our skin; the skin with clear, radiant, free of blemishes, even tone, no signs of sun damage and dullness. The only choice we go for is Olay White Radiance that delivers the perfect-looking skin to us. June, Amp and I are falling in love with the product and have great trust in Olay. Olay will definitely be the only solution I give to my beloved skin”, says Natalie - Nuttinee Jirawanond To enhance the skin whitening experience for consumers, Olay White Radiance developed a special skin-whitening solution for Asian women and will launch 2 new products in February which are Olay White Radiance UV Blocker and Olay White Radiance Eye Brightening Serum. With a firm determination to address every specific need of skin care in women, Olay offers the best and latest skin care technology that will wow the women and make them say Olay is the best way of expression when it comes to giving love and care to the skin. Mr. Medhee speaks further about the first installment of the campaign “Love your Skin, Say Olay”, “We also launched the consumer event silmutaneously with the announcement of the new campaign as the starter of giving the desired skin of all consumers by challenging them to experience a treatment-like benefits product of the time: Olay Total Effects. All they need to do is simply show the receipt of a facial treatment course then receive a full size products of Olay Total Effects Anti-Ageing Cream and Olay total Effects Facial Stretch Mask for FREE! Moreover, high-end celebrities such as Khun Vantita Lewchalermwongse, Khun Thatsacharod Avasri, Khun Kanjanista Ruangsurat, Khun Kunyarat Pladisai, Khun Kornkanok Yongsakul and many more will join the event to prove the quality of Olay Total Effects since they have heard that it’s as good as professional treatments and get recommended by credible dermatologists from APCSA.” For all the beautiful ladies out there who look for the real skin nurturer, experience the perfect skin with Olay Total Effects and Olay White Radiance that are recommended by the most discerning beauty seekers at your local beauty stores and leading department stores nationwide today. Don’t miss out the opportunity to fall in love with Olay like women throughout Asia. *Compared to Olay UV Cream For more information, please contact Arc Worldwide Thailand: Srisakaw Nilacumn (Aon) / Tel 662 684 5704 / Mobile 66 81 851 9188 Peartip Tripuvanuntakul (Pear) / Tel 662 684 5732 / Mobile 66 81 459 7117