Bangkok--26 Jun--Standard Chartered Bank Standard Chartered Bank (Thai) Plc. launches Standard Chartered Visa Platinum Elite credit card, targeting affluent customers by offering value added benefits in everyday spending and special privileges that make travelling a luxurious experience. The new card, Standard Chartered Visa Platinum Elite extends the bank’s credit card portfolio and strengthens its coverage in target segment. Cardholders can enjoy a range of premium offers and benefits that enhance their lifestyle and travelling experience. Mr. Yuttachai Teyarachakul, Executive Vice President, Consumer Lending, Standard Chartered Bank (Thai) said “Our new Standard Chartered Visa Platinum Elite credit card targets high spending segment with average monthly income of THB100,000, particularly world travelers who are looking for luxurious experience of the elite. “From the study of customers’ needs, we found that affluent cardholders today become more discerning in the selection of products and services offered as rewards from their cards, especially cardholders who are frequent travelers whether for business or pleasure. They expect superior benefits that make them feel special. This, coupled with the still growing response of premium credit card, creates a market opportunity in which Standard Chartered Visa Platinum Elite can capture.” Some of the superior benefits cardholders can expect from Standard Chartered Visa Platinum Elite are: - One point for every THB 10 spent can be transferred to 1 KrisFlyer mile for redeeming air ticket from Singapore Airlines or other Star Alliance partners to worldwide travel destinations. - Speeding points earned with triple points (3x) for every spending of THB 20 on dining, shopping and traveling categories anywhere in the world, and double points (2x) on every THB20 for remaining categories. - Flying a VIP Jet Bangkok — Hua Hin with Standard Chartered points - Free Limousine service for purchase of two international air tickets/packages from Standard Chartered Travel Service (within 50 kilometers distance from the airport.) - Travel Accident Insurance Coverage of up to THB 30 million, including flight delay, baggage delay and loss of baggage. - Enjoy free access to Louis Tavern Airport Lounge at Suvarnabhumi Airport twice a year. - 24-hour personal secretary assistance through Platinum concierge wherever you are. - Financial and Banking privilege including waiver of cheque book fee, cashier’s cheque, traveler’s cheque, automatic fund transfer. - Other privileges such as combining or transferring of points between other or the same main credit card account that have the same name and surname. - 5% Cash Back for THB 800 spent at participating Caltex gas station nationwide until 30 April 2009 Mr.Yuttachai said “Although many credit cards in the market offer free air miles and points, we are confident that the range of exclusive benefits, particularly the luxurious travel experience offered through Standard Chartered Visa Platinum Elite are more focused and special to our target segment. These surpassing privileges should make the card attractive to customers.” For further information please contact Standard Chartered Bank (Thai), Corporate Affairs. Supattra Wetchasart tel: 02 724 8022 [email protected] Saowarop Panyacheewin tel: 02 724 8025 [email protected] Note to Editors: Standard Chartered — leading the way in Asia, Africa and the Middle East Standard Chartered PLC, listed on both the London Stock Exchange and the Hong Kong Stock Exchange, ranks among the top 25 companies in the FTSE-100 by market capitalisation. The London-headquartered Group has operated for over 150 years in some of the world’s most dynamic markets, leading the way in Asia, Africa and the Middle East. Its income and the number of employees have more than doubled over the last five years primarily as a result of organic growth and supplemented by acquisitions. Standard Chartered aspires to be the best international bank in its markets through leading by example to be the right partner for its stakeholders. The Group now employs 73,000 people, representing 115 nationalities, in more than 1,700 branches and outlets located in over 70 countries. The Bank derives more than 90 per cent of its operating income and profits from Asia, Africa and the Middle East, with balanced income derived from both Wholesale and Consumer Banking.The Group is committed to building a sustainable business over the long term and is trusted worldwide for upholding high standards of corporate governance, social responsibility, environmental protection and employee diversity. For more information, please visit: www.standardchartered.com Standard Chartered Bank (Thai) PLC Standard Chartered Bank (Thai) offers innovative products and services - Consumer Banking provides credit cards, personal loans, deposit taking, wealth management, mortgage, SME Banking to individuals and small to medium sized enterprises; Wholesale Banking provides corporate and institutional clients with services in trade finance, cash management, lending, securities services, foreign exchange, debt capital markets and corporate finance. For more information please visit: www.standardchartered.com Standard Chartered Bank (Thai) www.standardchartered.co.th