Bangkok--29 Jul--Hyro Consulting Hyro Limited ASX : HYO - Simon Royle named as new Head of Asia - Narin Limsamphanchareon new General Manager Hyro Ltd. (ASX: HYO), Asia’s leading digital media services company, today announced new management appointments and streamlined management structure in continuing efforts to grow our business in the Asia-Pacific region. The appointments take immediate effect. Mr Royle said, “Working with the GM’s in each of the Asian entities, my goal is to more closely integrate operations in Asia with the rest of the Group, and help grow the independent profitability of the businesses. By consolidating leadership and coordinating the management focus throughout the region, we will be able to pursue more significant, leading edge projects and further raise the profile and success of the company. “Thailand has played an important part as a centre for Hyro Asia, driving strong and organic growth for the company group” Mr Royle said. During the first half of 2008, Hyro group has reported revenue of 1,168 billion baht (AUD36.4 million) representing a 48% increase over first half revenue reported in 2007. The stabilization and improvement in Asia and Thailand continues with growth momentum from increases in revenue and net profit. The company is focused on IT outsourcing and managed services, targeting to the finance and banking, insurance, and entertainment/media industries in commerce and leading government agencies “We are committed to provide extraordinary end-to-end business solutions for the digital economy and digital generation. To achieve this, we have established solid relationships with key partners such as IBM, Microsoft, Oracle Corporation, Avartis, and Baker Hill into Asia. With regards to Digital Services, our market leadership in Australia moves to Thailand” Mr Royle said. “Like the rest of the world, the Thailand interactive market continues develop. Over the next two or three years, we expect the market to support our full digital services offering. In readiness, we continue to work with leading companies and government agencies to prepare a foundation for this market, improving infrastructure, process and communication. “Finally, Hyro has established a new business service in Asia, Hyro Digital Performance Management. This service provides state of the art performance management services including application maintenance and monitoring and will support the business needs of our clients,” said Mr Royle. Simon has worked in Southeast Asia for over 27 years, and has extensive experience in the technology industry since 1989, primarily focused on large scale enterprise systems and professional services. New General Manager for Hyro Consulting (Thailand), Mr Narin Limsamphanchareon will be responsible for full operation in the country and is also Head of Development. Mr Limsamphanchareon said, “Our customers here are motivated to grow their businesses and need to derive real value from the systems they implement. Hyro directly addresses those needs by offering best-value products and services, developed and implemented by our talented team. Our focus is squarely on our clients, as we help them innovate to succeed. We continue our growth strategy with dedicated commitment to our customers in Thailand and we also expand the business in Australia, Asia, and for outsourcing opportunities around the world.” For further information call: Wanpen Lolertpiphop Hyro Consulting (Thailand) Ltd. 0-2651 8750 ext 317 08-1633 1711 Wanpen.L@hyrothailand.comAbout Hyro Hyro Limited (ASX:HYO) is a Digital Services company which provides services to support the online marketing, electronic commerce and other digital channel based activities of major corporations and government agencies throughout Australia, New Zealand and Asia. Hyro is focused purely on Digital Services across Internet, mobile, and interactive TV channels; from the user’s screen to the back-end systems. Hyro’s end-to-end Digital Services offering includes award winning creative, online advertising campaigns, adver-gaming, mobile services such as mobile TV and m-sites, sophisticated e-commerce and e-government implementations, technology development, integration projects and ongoing managed services. Hyro's enterprise-wide approach provides all necessary services for its clients to attract customers, interact with those customers, and which integrate the engagement with their existing IT infrastructure to deliver business outcomes.Hyro has over 500 employees in offices in Australia, New Zealand, Thailand, Hong Kong and China. Hyro is an IBM Premier Business Partner. For more information please go to www.hyro.com (main site) or www.hyrolimited.com (investor site).About Hyro Consulting (Thailand) Hyro Consulting (Thailand) Co., Ltd. is acknowledged as the Pre-Eminent digital software solutions provider in Thailand. We are a wholly owned subsidiary of Hyro Limited (ASX : HYO). Since 1999, Hyro Thailand has been driving digital solutions to some of the world’s best known brand marketers, major corporations and government agencies that deliver them a competitive advantage and business benefit through our Outsource, Software Development, Integrated Media and Managed Services solutions. Hyro Thailand is the country’s first Microsoft Certified Gold Partner for Business Process & Integration Solutions and Web Development Specialization and is also Oracle Partner Network (OPN). For more information, please visit www.hyrothailand.com