Bangkok--13 Aug--JWT Public Relations The world’s iconic jeanswear brand Levi’s(R) writes a new page of history with a global launch of integrated campaign titled ‘Live Unbuttoned’, featuring updated contemporary fit that includes clever pattern work while retaining the unique ‘Anti-Fit’ feature. The new fit gives a straighter waistline that sits lower on the hip and will mould to the contours of the body, skimming the backside, thighs and calves to create a unique, one-of-a-kind silhouette. Meet the new delicious Levi’s(R)501(R)collection in a range of eight color tones in Original/Classic design, catering to all denim-lovers, at Levi’s(R) stores nationwide. Special!! A Commercial variant and a Limited Edition that is imported in limited numbers are now available at every Original Levi’s(R) Store. Levi’s(R)501‘Live Unbuttoned’- Unleash the Intuitions of Your True Self For further information, please contact JWT Public Relations, JWT Thailand Khun Prasit Kritsadaariyachon (Bob), T: 0-2204-8216, 081-586-2813 Mrs. Montakarn Shutt (Prae) Tel. 02-204-8154 or 081-019-1129