Bangkok--29 Aug--JWT Public Relations Levi’s, the world’s iconic jeanswear brand, wrote a new page of history on its first global integrated campaign and the biggest marketing program entitled ‘Live Unbuttoned’ to celebrate the new update of the iconic straight leg, button-fly Levi’s 501 jeans: LIVE UNBUTTONED. The event was graciously presided over recently by Mr. Kevin Corning, (3rd from right) General Manager of Fashion Apparel Division at Diethelm Limited, Mrs. Narisara Bamroongchati-udom, (2nd from right) Senior Executive Department Manager, and Mr. Ponsinh Boutkaska, (4th from right) Marketing Manager, while the steamy ‘Talk-of-the-Town’ fashion show, parading 20 Thailand’s hot supermodels, had revealed a reflection of strength, unrestrained sexuality and unleashed true identity of Levi’s 501 wearers .Levi’s 501: Live Unbuttoned Embrace Unrestrained, Free-Spirited Individuality and Self-Expression For further information, please contact JWT Public Relations, JWT Thailand Khun Prasit Kritsadaariyachon (Bob), T: 0-2204-8216, 081-586-2813 Khun Porntip Wiriyakitpattana (Bee), T: 0-2204-8210 or 086-813-1981