Bangkok--29 Sep--Aziam Burson-Marsteller The new Nokia Supernova is rolling out into the 2008 fashion phone market. The innovative Nokia Supernova range features a mix of bold colors and expresses personal styles with eye-catching designs at Elle Fashion Week 2008. Nokia is again sponsoring the Young Designer Show and offering a wide range of fun and exciting marketing activities. Nokia customers are invited to find out who is the owner of a “lost” Nokia Supernova to win a variety of prizes. Nokia Supernova users can pick up free decorative items exclusively designed for them by Young Designers at the Nokia booth at Elle Fashion Week 2008 between October 16-19, 2008, as well as at five Nokia Shops from November 1 until December 31, 2008. “As we rely more heavily on mobile phones to stay connected, they increasingly capture everything about us and have become a window into our worlds,” said Vipul Sabharwal, General Manager, Nokia (Thailand) Ltd. “With the Supernova range, we set out to give people the ability to set themselves apart in the same way as they would with traditional fashion accessories. To reflect this sense of style, Nokia annually supports modern designers by giving them an opportunity to show their unique talents on the stage at Elle Fashion Week. This initiative aims to encourage the continual growth and development of people involved in the fashion world and create attractive, new activities for Nokia customers to join.” Nokia 7610 Supernova Featuring a slide design and smooth curves, the Nokia 7610 Supernova offers Xpress-On covers in a choice of a set of ‘steel blue’ and ‘red’ covers offset by a muted gray front surface, or 'bright lilac' and 'steel blue' contrasted against a pristine white front surface. The innovative Theme Colorizer feature lets people identify and capture any color and further tailor a look by applying captured colors to the phone’s key illumination and wallpaper. Additional features include a 3.2 megapixel camera with dual LED flash and 8x digital zoom, instant messaging and TV out for image sharing. With the Nokia 7610 Supernova, consumers can also enjoy and manage music with a dedicated music key, FM-radio, an MP3 player. The Nokia WidSets service gives access to enjoy and share content on favorite websites through the device. The Nokia 7610 Supernova is available today at the price of Bt 9,110. Nokia 7510 Supernova The Nokia 7510 Supernova boasts an iconic fold design with a push-to-open side key. Available with Xpress-On front and back covers in ‘storm blue’, ‘red’, ‘emerald green’ and ‘espresso brown’ the Nokia 7510 Supernova features magical light effects with a hidden-until-lit display and a reminder light. With outstanding mechanical quality, a soft feel and solid metal hinge, the phone features a 2 megapixel camera with NIPS, LED flash, 4x digital zoom, a 512MB microSD card, a large 2.2 inch QVGA display and a new user friendly Nokia web browser for easy access to Nokia Search and Flickr. With the Nokia 7510 Supernova, consumers can enjoy and manage music with an FM Radio, an enhanced MP3 player, and access to the Nokia Music PC Client. Additional features include a link to YouTube, access to Nokia Maps 1.0 to navigate with free mapping, routing and local search, and the Nokia WidSets service. The Nokia 7510 Supernova will be available in the fourth quarter of 2008. Nokia 7310 Supernova The slim and sleek Nokia 7310 Supernova includes Xpress-On covers etched with daring 3D textured designs available in ‘steel blue’ plus a second front and back cover in ‘wasabi green’ or ‘candy pink’. A further five front and back cover options will be available for purchase in ‘mushroom silver’, ‘plum jam’, ‘electric blue’, ‘yellow mellow’ and ‘espresso brown’. Additional features include a 2 megapixel camera with 4x digital zoom and TV out for image sharing, instant messaging and playing the preinstalled games on TV. An FM RDS radio and an MP3 music player complete the offering for style conscious individuals who want to enjoy their music anytime, anywhere. The Nokia 7310 Supernova is now available at a retail price of Bt 6,150. Nokia 7210 Supernova For trend watchers who want simplicity with style, the Nokia 7210 Supernova has a chic, slim design and is available in a choice of ‘bubble gum pink’ and ‘vivid blue’ in a gloss finish. With the Nokia 7210 Supernova, people can enjoy music sideloaded from a PC and manage music with the new Nokia Music PC client, which is available for download. With a micro SD memory card slot, favorite music and videos can be easily played and saved. A 2 megapixel camera and access to Flickr provide one click access to share photos. The Nokia 7210 Supernova is now available at a retail price of Bt 5,130. Nokia Supernova @ Elle Fashion Week 2008 The Nokia Supernova is poised to captivate consumers at Elle Fashion Week 2008, where Nokia has supported the Young Designer Show for seven consecutive years. This year’s event will welcome young designers including Chalida Mahasawat, the winner of Inspy U Fashion 2007; Vatit Virashpanth and Itthi Methanee, the male duo who own the Vatititthi brand that is popular among hi-so society in the USA; and Ek Thongprasert, a young architect who has boldly entered the fashion arena. The four designers will show fashion creations inspired by the Nokia Supernova Collection. Nokia also announces a fun marketing campaign that offers a wide range of prizes. Nokia customers are encouraged to search for the owner of a “lost” Nokia Supernova handset. The color, appearance and content are clues that reflect the personality of the owner. Nokia customers can submit their guesses about who the owner is at www.nokia.co.th/supernova. The actual answer will be revealed at Elle Fashion Week 2008. Also, all Nokia Supernova users can get a free, unique decorative item that they can put on their handsets. The decorative item is exclusively designed by the four leading young designers. It is available at the Nokia Booth at Elle Fashion Week 2008 and at five Nokia Shops including Central World, Siam Paragon, Emporium, Pinklao and Chiang Mai, from November 1 until December 31, 2008. More information is available at www.nokia.co.th/supernova. About Nokia Nokia is the world leader in mobility, driving the transformation and growth of the converging Internet and communications industries. We make a wide range of mobile devices with services and software that enable people to experience music, navigation, video, television, imaging, games, business mobility and more. Developing and growing our offering of consumer Internet services, as well as our enterprise solutions and software, is a key area of focus. We also provide equipment, solutions and services for communications networks through Nokia Siemens Networks. Media Enquiries: Aziam Burson-Marsteller 02-252-9871 Barakorn 086-389-5645/ Supaporn 081-995-4388 Jiraporn Boonnark, Nokia (Thailand) Ltd. 02-673-8888