Searching beyond the Language Barrier

ข่าวเทคโนโลยี Thursday February 12, 2009 16:07 —PRESS RELEASE LOCAL

Bangkok--12 Feb--PC & Associates Consulting Google Translate now 'speaks' Thai Language Google today announced the launch of a full suite of translation tools of 42 languages to and from the Thai language at http://translate.google.co.th. Now over 14 million Internet users in Thailand can find and view foreign-language web content in their own language using the Google Translate™ translation service. With these free tools, Thai-speaking users can translate text phrases or specific webpages to and from the Thai language. They can also use Thai keywords to search for webpages that are published in 42 languages and have the results automatically translated back into the Thai language. In addition, Google is making available a translation website gadget that Thai-language website owners can use to have their webpages instantly appear in up to 42 other languages. "At Google we believe that the Internet is about enabling access to the world's information—all the world's information, regardless of language," said Derek Callow, Marketing Manager, Google Southeast Asia. "Today's launch of Google Translate in Thai language makes it easier for millions of Thai-speaking Internet users to search and access much more web content in their own local language." "Google Translate also allows Internet users to contribute to the improvement of translations to and from the Thai language. When users come across an inaccurate translation, the tool allows them to suggest a better translation than the machine translation," Callow said. Go multi-lingual with Google Translate for foreign-language text and webpages Thai fans of Korean TV series can keep up with all the news and gossip about their favorite Korean soap stars when searching on the web. Copy and paste the original text into the box labeled "Enter text or a webpage URL" on http://translate.google.co.th. Google can automatically detect the language of the text you pasted into the box. Simply select "Detect language" on the left-hand drop-down menu. To translate the contents of an entire webpage—say, a Thai football fan who is keen to keep up on all the latest news from the UK Premier leagues —paste the URL of the UK football club's website into the box labeled "Enter text or a webpage URL" on http://translate.google.co.th. Within a matter of seconds, Google is able to analyze the contents of the webpage and deliver them to you in Thai language or in any of the 42 languages you can choose from. Use translated search to expand your search horizons Take, for example, a Thai student that wants to get a recipe for Italian Calamari to cook for his friends. If the student is searching in Thai language, this type of information is going to be very limited — the majority of information on this subject is likely to be in Italian. But what if the student could receive web search results about Italian calamari in Italian language, then translated back into Thai language for him? Push your website or blog beyond the language barrier Google's translation website gadget can help make Thai language website content more accessible to users around the world—all just by adding one line of HTML code to the website. For example, with companies from all over the world looking at Thai business opportunities, the Google Translation gadget allows you to have your Thai-language website translated into up to 42 languages at the click of a mouse, opening your business up to the world. The translation website gadget is free and easy to embed in your website. Visit the "Tools" tab on Google Translate, select Thai for the language of your webpage, then cut and paste the automatically-generated HTML snippet and include it in your website. Now when users visit your Thai language website, they can automatically translate your website into one of 42 languages using the drop-down menu on the embedded gadget. The user will then be taken to an automatically translated version of your website. Thai S&P website in the original form Thai S&P website in the original form About Google Translate Machine translation, or automated language translation, is a great tool for users looking to instantly access and get an overview of web content in languages they don't know well. While machine translation isn't perfect, users who are unable to read your website can now get a basic understanding of your content. In addition, Google also provides users the ability to suggest a better translation if they encounter a translation that's awkward or not quite right. Google uses this feedback to help improve translation quality in future updates to the system. Google Translate currently supports the following languages: Albanian, Arabic, Bulgarian, Catalan, Chinese (Simplified, Traditional), Croatian, Czech, Danish, Dutch, English, Estonian, Filipino, Finnish, French, Galician, German, Greek, Hebrew, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Maltese, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swedish, Thai, Turkish, Ukrainian and Vietnamese. About Google Inc. Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google's targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, please visit www.google.co.th. Google and Google Translate are trademarks of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated. Media Contact: Suchai Chalermtanasak PC & Associates Consulting Co., Ltd (0) 2971 3711 [email protected]

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