Bangkok--9 Apr--Aziam Burson-Marsteller
TrueMove led by Mr. Adhiruth Thothaveesansuk (middle) Managing Director, Convergence, True Corporation Plc and Mr. Piroon Paireepairit (2nd from front) Director, Multimedia Services Content and Marketing for True Corporation Plc. launched a new mobile portal, m.truelife.com, to meet the needs of modern consumer lifestyles with a wide variety of content and unlimited multimedia experiences. The portal m.truelife.com was designed to be easy and simple to use with faster and more convenient access to all content via a range of technologies including Wi-Fi, EDGE, GPRS and soon-to-be-launched 3G services. TrueMove customers can watch TV and videos and download songs, photos, games and exclusive content while doing financial transactions on mobile phones and joining in the hottest online communities. For this special occasion, TrueMove has also launched FukDuk tv, the hottest mobile Internet TV, created by M.R. Chalermchatri Yukol (2nd from back). To fully enjoy these innovative and entertaining mobile online experiences on “m.truelife.com,” TrueMove is offering a new value-for-money alternative for EDGE/GPRS services where customers pay only for actual usage at the rate of just Baht 1 per minute.
The “m.truelife.com” mobile portal is specially designed to support Wi-Fi, EDGE, GPRS and future 3G solutions. It offers a wide range of content for all lifestyles:
- FuKDuK.tv: Mobile Internet TV ideal for anybody, from a team of modern designers led by M.R. Chalermchatri Yukol (or Khun Chai Adam). This is the first launch of mobile FuKDuK.tv and features a choice of programs on 28 channels
- TrueMusic Top 20: updated with the latest Thai hits and international music videos on the TrueMusic Top20 chart
- TrueMovie: featuring previews of movies that will be shown in Thailand with weekly updates
- TrueSport: updated with Premier League results and live reports during each match
- TrueMusic Free Download: special songs from TrueMusic and exclusive songs from TrueFantasia available to download at no charge, exclusively for TrueMove customers
- TrueMove IVR and all Call Center services from True
- Mobile financial services from three leading banks including Bangkok Bank, Siam Commercial Bank and Thai Military Bank
- Online communities such as Hi-5, Facebook, Myspace and Flickr
TrueMove is also delivering unequalled value to its customers with EDGE/GPRS services at a new, low rate of only Baht 1 per minute, charged only for actual time used. Current postpaid customers can change their EDGE/GPRS tariff by calling 9778 and current prepaid customers can call 9305. (No fee is charged for the EDGE/GPRS tariff change.)
About True Move Company Limited:
TrueMove, a subsidiary of True Corporation Plc, Thailand's only fully-integrated communication solutions provider, convergence solutions leader and premier lifestyle enabler, offers innovative and high-quality wireless communications services on its nationwide 1800 MHz network to 14.8 million subscribers (December 2008) throughout Thailand. TrueMove’s vision is to create a pioneering wireless hi-speed lifestyle where people can communicate as well as access knowledge, information and entertainment wherever, whenever, and however they wish. The company delivers superior coverage coupled with quality and best value services, which make TrueMove more than just a mobile phone operator. Leveraging its relationships with True Corporation and the CP Group, TrueMove offers unique integrated products and services to the Thai market. For more information, visit www.truemove.com or www.truecorp.co.th.
For more information (media enquiries only), please contact:
Corporate Communications and Marketing PR,
True Group
Sisadhi Reuben Tel: +66 (0) 2699 2782 Email: [email protected]
Anchalika Kausangunsilp Tel: +66 (0) 2699 2727 Email: [email protected]
Thadhamon Chanthana Tel: +66 (0) 2699 2783 Email: [email protected]
Nattakorn Plubprasit Tel: +66 (0) 2699 2771 Email: [email protected]
Suphara Khruejai Tel: +66 (0) 2643 2466 Email: [email protected]
Aziam Burson-Marsteller Co.,Ltd.
Porntip Lertvechakul Tel: +66 (0) 22529871-7 Email: [email protected]
Jaruwan Vorarakthananune Tel: +66 (0) 22529871-7 Email: [email protected]