Bangkok--28 May--OASIS MEDIA
The new 2.7 billion Baht project is meant to revolutionize and upgrade the conventional urban living to IDEO unique 6-D living concept.
Ananda is organizing a grand opening party for its IDEO MORPH 38 “The Emergence of 6-D Living” valued 2.7 billion Baht during this coming May 28-31, 2009 at the Emporium with Dr.Prasarn Trairatvorakul, President of Kasikornbank Plc. to honorary chair the opening ceremony where visitors will have the opportunity to experience a model of the suite exhibited in a large capsulated space right in front of the Emporium as well as many other special and unparalleled activities and events.
Mr. Chanond Ruangkritya, President and CEO of Ananda Development Co., Ltd., discloses today that the company is launching IDEO MORPH 38, a brand new IDEO condominium, designed to respond to the independent and highly individual Gen-C segment who dares to challenge the conventional way of living, care to dictate their own tastes and lifestyles, and choose only things that yield maximum benefits to themselves. IDEO MORPH 38 is a new innovative condominium. Designed in concert with IDEO “The Emergence of 6-D Living” concept, this 2.7 billion Baht project is perfect in its every dimension. It is developed to be completely different from conventional condominiums and is taken to the next level where condominiums are defined by a new meaning in accordance with Ananda’s philosophy which calls for continuous developments.
“IDEO MORPH 38 is extremely unique in its Double Volume design. With floor-to-ceiling height two times higher than normal condominiums and a special elevated bedroom on the Mezzanine floor, the whole area in the unit is open to complete usage. In addition, the project is superbly located right in Sukhumvit offering total safety, privacy and convenience. The project is only a short 300-meter away from BTS Thonglor station and neighbored to embassies, villas as well as nationally successful business executive residences. It is definitely a rare jewel in a quality neighborhood.” Mr. Chanond said.
The fact that it is centrally located in a quality community makes it conveniently accessible and well connected to Sukhumvit 36, 40 and Rama 4 Road. To make it even beyond perfection, IDEO MORPH 38 is creatively innovated into an unparalleled product in the Thai condominium market. It is designed by WOHA, a world renowned company for their novelty, who differentiates IDEO MORPH 38 from the rest through its common area, which is designed to be the 3rd Place — a recreational area for the urban lifestyle, its vertical green wall to compliment Bangkok’s scenery and make it a better place to live, its pocket sky garden which extends from the main building to make you feel as if standing in mid air as well as to make the building look uniquely attractive.
IDEO MORPH 38 is comprised of two buildings. The A building is a 10-story Double-Volume building (actual height equivalent to a normal 20-story building) with 162 units and total value of 700 million Bath. The B building is a 32-story building with 199 units and total value of 2,000 million Baht. The A building, which is uniquely outstanding with its Double-Volume 6-D Living concept, will be exclusively launched at the grand opening at a starting price of 3.1 million Baht. This architecturally outstanding project designed to fulfill the needs for a more dimensional living is located on a 3-rai plot of land in the heart of Sukhumvit and adjacent to BTS Thonglor station. It offers complete safety, privacy and ease of travelling and is fully equipped with complete facilities, e.g. a Lobby Lounge, swimming pools, Vertical Green Garden, Pocket Sky Garden, social court, fore court, Jacuzzi, pool bar, lounging deck, fitness center and the 3rd Place. It is also completely safe with key card system, electronic door lock and 24-hour security system.
“With its superb design and a well refined identity, we are confident that IDEO MORPH 38 will truly answer to the needs of our target groups as well as create an unprecedented phenomenon on Sukhumvit Road. The project is expected to receive a warm welcome from the market and is deemed to be successful as in the past.” Mr. Chanond added.
IDEO MORPH 38 is set for an official press meeting and an opening party on May 28, 2009 at the Emporium with Dr.Prasarn Trairatvorakul, President of Kasikornbank Public Company Limited to honorary chair the opening ceremony. During the grand opening period of May 28-31, 2009, Ananda will provide all visitors with the opportunity to experience a complete model of the suite exhibited in a large capsulated space in front of the Emporium as well as many other special and unmatched activities and events.
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