1 DAY TO GO!! EARLY BIRD RATE DEADLINE ON 12 January 2010

ข่าวทั่วไป Monday January 11, 2010 11:35 —PRESS RELEASE LOCAL

Bangkok--11 Jan--The Executive Alliance 1 DAY TO GO!! EARLY BIRD RATE DEADLINE ON 12 January 2010 “2010 STRATEGIC PUBLIC RELATIONS & CRISIS COMMUNICATION FORUM” 9-10 February 2010 at Centara Grand at CentralWorld, Bangkok 2010 KEY CONFERENCE HIGHLIGHTS: * New frontier of communication through new media landscape * Engaging internal and external communication to your media plans to strengthen corporate image and identity * Measuring corporate communication & PR performance in 2010 * Explore crisis communication strategies in the globalized world * Pharmaceutical Industry: PR strategies in media monitoring and issue management to defend yourself against negative forces * Oil & Gas Industry: Developing 2010 attack and contingency response planning * Airline Industry: Executing media strategies in crisis communication * Sense of urgency during crisis FRONT-LINE SPEAKERS SHARING PRACTICES AND STRATEGIES IN EVENT: * BANKOK ARIWAYS: M.L. Nandhika Varavarn, Vice President, Corporate Communications * PTT CHEMICAL PUBLIC CO LTD: Ms. Choavanee Panpruke, Corporate Social Responsibility Manager * SIAM CEMENT GROUP: Ms. Venus Asavasitthithavorn, Corporate Communication Director * PHARMACEUTICAL RESEARCH & MANUFACTURERS ASSOCIATION: Ms. Supan Wiboonma, Director of Public Communication * MICHELIN SIAM GROUP: Ms. Namthip Samphowprasert, Country Communication Manager * KITH & KIN COMMUNICATION AND CONSULTANT: Mr. Burin Hemthat, CEO * SP CONSULTING ASSOCIATE: Dr. Pensri Tasnavites, Director — Strategic Advisor * 4D COMMUNICATION: Ms. Wipavaris Ketpama, Managing Director Benefits of Attending: * Explore management insights on today’s communication risks and challenges * Update new technologies and media usage for media relations, management and monitoring * Promote your PR events through gaining media support * Equipped with tools and techniques in evaluating year-plan PR * Tackle arising and unexpected issues effectively * Avoid trial and error process in coping with issues and crisis * Network with top management peers and professionals Who Should Attend: Chief Executive Officers, Managing Directors, General Managers, Vice Presidents, Directors and Consultants of: * Public Relations * Media Relations * Community Relations * Public Affairs/ Relations * External Relations * Marketing Communication For further information and e-brochure request, please contact our business center at 080-222-2437 or [email protected] Business Team, The Executive Alliance Co Ltd Website: www.executive-all.com Tel: 02-204-1045

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