IMPACT eyes Asia’s top 5 MICE venue status within 5 years

ข่าวทั่วไป Wednesday February 3, 2010 15:51 —PRESS RELEASE LOCAL

Bangkok--3 Feb--IMPACT Exhibition Management IMPACT Exhibition Management Co., Ltd., which manages and operates IMPACT Exhibition and Convention Center, Muang Thong Thani, has announced the plan to become one of the top five MICE venues in Asia within five years through the corporate rebranding and the “Partnership for Success” strategy. Mr. Paul Kanjanapas, Managing Director of IMPACT Exhibition Management Co., Ltd., said that the company aims to raise the recognition of IMPACT from an exhibition and convention space provider to a one-stop-service MICE venue with complete offerings from exhibition and convention spaces and consultancy services to travel agency services and accommodation. Under our Partnership for Success formula, IMPACT has created a new brand recognition that centered on the success of customers, comprising four key branding: 1) Proficient Partner; 2) Passionate Professional; 3) Progressive Platform and 4) Personalized Solution. To ensure consistency high standard services and the true understanding of the Partnership for Success motto, the company has constantly invested in training and re-training human resources. An Employee Relationship Management has been established and a number of selected outstanding employees have been appointed as Partnership for Success Ambassador to encourage teamwork and forge stronger co-operation within the organization. IMPACT has also been continuously investing and developing products. Between 2009 and 2011, the company will be spending over 2,150 million baht developing new facility and installing new technology. About 2,000 million baht will be invested on building a four-star, 381-room IMPACT Hotel while 100 million baht has been spent on installing Cark Parking Intelligence System, 10 million baht on close-circuit surveillance camera for security and safety purpose and 40 million baht on 10 thermo-scanners. Mr. Paul said that the Partnership for Success formula, the constant training of human resources and the continued investment on facility will enable IMPACT to become the perfect one-stop-service MICE solution for customer. “IMPACT is now Thailand’s largest exhibition and convention venue complete with a wide array of food and beverages outlets. We can offer travel and entertainment booking services through our sister company Total Reservations, and we are 18 months away from opening an international standard hotel. All these elements, of course, will allow IMPACT to reach our objective of becoming Thailand’s top MICE venue and one of Asia’s top 5 MICE venues within 5 years,” Mr. Paul concluded. Media contacts: Jintana Phongpakdee Communications Director IMPACT Exhibition Management Co., Ltd. DID: +66 (0) 2833-5061 Email: [email protected] Note to the editors IMPACT Muang Thong Thani is Asia’s leading venue. The Center is equipped with state-of-the-art integrated facilities that offer the ultimate choice for business success on more than 140,000 square meters of floor space. It comprises four large multi-purposed buildings, namely IMPACT Arena, IMPACT Exhibition Center, IMPACT Convention Center and IMPACT Challenger Hall that feature 12 exhibition and convention halls, one arena hall, two large ballrooms and 34 breakout rooms. The venue also offers a wide range of six restaurants and 30 international dining outlets. The six outdoor and three indoor parking areas can accommodate more than 15,000 vehicles. Our “Partnership for Success” vision is based on delivery high value to our partners and customers through mutual trust, cooperation, strategic partnerships, customized and turn-key solutions. We offer to customers our knowledge, our people, our skills, our network and our best services of international standard. Tel 02 833 5076 Communications Department of IMPACT Exhibition Management Co., Ltd.

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