Bangkok--28 Apr--Aziam Burson-Marsteller
LOW PRICE” STRATEGYGUARANTEE SERVICE QUALITY WITH ISO 9001:2008 CERTIFICATION
True International Communication (TIC), a leading provider of international calls through its “True 006” dialing prefix, is targeting a 50% increase in revenues in 2010 while maintaining its premium quality at an affordable price strategy. TIC plans to build upon its recently awarded ISO 9001:2008 certification, which recognizes international standards of service, by further enhancing service quality as well as undertaking network expansion and increasing alliances to more destinations. In 2009, TIC reported revenue of THB 426 million, an increase of 57% from the year before. True 006 continues to provide call fees of only THB 3 per minute on a 24 hour basis to many popular destinations including USA (including Alaska and Hawaii), Canada, China, Hong Kong, Singapore, Brunei and Guam, as well as unrivalled value in calling rates to over 230 destinations around the world. True fixed line and TrueMove customers can experience high quality voice calls to any destination worldwide with unbeatable rates from today until December 31, 2010. Mr. Supoj Mahapan, Group General Manager, International Services Business, True Corporation Plc said, “In 2009, True 006 developed its service quality and revolutionized the Thai international call market with a fee of only THB 3 per minute on a 24 hour basis to many popular destinations. This has stimulated the growth of the international call segment. Last year, True 006 received an excellent response from consumers evidenced by revenue increasing 57% to THB 426 million. True 006 also upgraded its service quality (ISO 9001:2008 certification) in terms of operation, maintenance, sales and service in order to boost customer’s confidence and satisfaction. For 2010, True 006 is targeting a revenue increase of 50%, and is focusing on its “high quality, low price” strategy as well as developing service quality, expanding the network and increasing alliances to many more destinations, as well as providing a variety of services that suit modern work styles and lifestyles. True fixed line and TrueMove customers can use the service to connect to any destination with the highest level of value and premium quality in terms of voice clarity and connection reliability without disconnects or voice delays. “To thank our customers, True 006 will extend the promotion period for True fixed line and TrueMove customers until 31 December 2010. Our customers are now about to continue to benefit from the premium quality at an affordable price promotion with a fee of only THB 3 per minute on a 24 hour basis to many popular destinations for example; USA (including Alaska and Hawaii), Canada, China, Hong Kong, Singapore, Brunei and Guam” Mr. Supoj concluded. Interested customers can obtain more information by calling the True Call Center at 02 900 9000 press 006, TrueMove Care at 1331 or by visiting www.true006.com and True shops.
For more information, please contact (media enquiries only):
Corporate Communications and Marketing PR - True Group Email:
[email protected]
Aziam Burson-Marsteller
Jaruwan Vorarakthananune Tel: +66 (0) 2252 9871-7 Email:
[email protected]