Bangkok--29 Apr--Aziam Burson-Marsteller
FedEx Express, a subsidiary of FedEx Corp. (NYSE: FDX) and the world’s largest express transportation company, has been named a Trusted Brand by readers of Reader’s Digest magazine. For the seventh consecutive year, FedEx has won the Gold Award in the overall Asia regional category of the Airfreight/Courier Service division. FedEx also picked up the Gold Award in the division in seven individual Asia Pacific markets, including mainland China, Hong Kong, Malaysia, Singapore, the Philippines, Taiwan and Thailand.
“Winning the Trusted Brand Gold Award for seven years in a row is testimony to FedEx unwavering commitment to service excellence and customer satisfaction,” said David L. Cunningham Jr., president, Asia Pacific, FedEx Express. “This award recognizes the efforts of everyone on the FedEx team who has continued to deliver an outstanding experience for our customers despite the challenges faced the last year.”
Inaugurated in 1999, the Reader’s Digest Trusted Brands in Asia survey is the region’s most comprehensive, reputable consumer-based brand preference survey. Over the years, the survey has uncovered Asia’s attitudes on the most trustworthy brands. In addition to trustworthiness and credibility, the survey also measures the companies’ commitment to innovation, quality of services/products, corporate values, understanding of customer needs as well as corporate social responsibility. The Airfreight/Courier Service division of the Trusted Brands awards was established in 2004.
“Most Trust Brand” Survey Methodology
Analyzed independently by Synovate, the survey results are based on votes gathered across Asia from 7,800 respondents through mailed questionnaire and phone survey, ensuring the results are unmatched in accuracy and integrity.
For further information, please contact:
Stacey Han, Senior Corporate Communications Specialist, FedEx Korea, Thailand and
Indochina, Tel: + 82 2 738 4939; Email:
[email protected]
or Aziam Burson-Marsteller: James Best or Supawadee Srirojpinyo
Tel: 02 252 9871 Email:
[email protected] or
[email protected]