KTC campaigns for economy revival through “Redeem Points to Win Free Shopping for Total of 10 Million Points” program.

ข่าวเศรษฐกิจ Thursday June 10, 2010 12:36 —PRESS RELEASE LOCAL

Bangkok--10 Jun--Krungthai Card KTC helps revive the Thai economy by encouraging members to spend and bring the country through this crisis by offering the privileges to KTC credit card and KTC Cash Revolve members with the grand “Redeem Points to Win Free Shopping for Total of 10 Million Points” program. The 90-day campaign from June 15th to September 15th, 2010 will reinforce the value proposition of KTC Forever Rewards points and increase member spending by 5% or 1,000 Million Baht. Woravut Nisapakulthorn, Senior Executive Vice President — Credit Card Business, “KTC” or Krungthai Card Public Company Limited, said “The recent political turbulence has resulted in serious impacts on the economy and on the way of life of the Thai people. That is why we are campaigning for more spending to help revive the Thai economy. Spending with value as usual, of course. The “Redeem Points to Win Free Shopping for Total of 10 Million Points” program allows members to use their points towards or spend towards the chance of winning a total of 10 Million points over a period of 90 days from June 15th to September 15th, 2010.” “We have the cooperation of leading department stores all over Thailand namely Central, Robinson, The Mall, Siam Paragon and Emporium together with Central Festival, all branches of Central Plaza, Future Park Rangsit and Fashion Island with the most exclusive privileges. We hope this marketing campaign will encourage members to go out and spend more. It will be a great help to entrepreneurs who have suffered immensely from the political demonstration over the past several months. Spending via credit card is expected to rise by 5% or 1,000 Million Baht by the end of this campaign.” “Lucky members from “Redeem Points to Win Free Shopping for Total of 10 Million Points” campaign can use the offered KTC Forever Rewards points in place of cash at Central Chidlom on the designated date and time. The allotment is five prizes of 1,000,000 points for five winners and 500 prizes of 10,000 points for 500 winners. All members need to do is send an SMS to indicate their wish to claim eligibilities from July 1st to September 15th, 2010. The SMS will have to indicate the campaign code, the credit card number or KTC Cash Revolve card number and the eligibility code. For example, “Code A” using 99 points for one eligibility. Members can get more eligibilities as more are claimed as follows: - Code B: Using 495 points for 7 eligibilities (from normal 5 eligibilities). - Code C: Using 990 points for 15 eligibilities (from normal 10 eligibilities). - Code D: Using 1,980 points for 30 eligibilities (from normal 20 eligibilities). - Code E: Using 4,950 points for 70 eligibilities (from normal 50 eligibilities).” “Further, when spending 10,000 Baht or more per sales slip using a KTC credit card at participating department stores, the member will earn 10 extra eligibilities. New members applying for any kind of credit card with spending or cash withdrawal from credit card of 5,000 Baht or more, as well as those applying for KTC Cash Revolve card with initial transfer sum of 15,000 Baht or more will be granted 50 eligibilities as well.” “In addition to the chance to win more rewards points, members will be able to shop at great value at Central, Robinson, The Mall, The Emporium and Siam Paragon simply by using the same number of KTC Forever Rewards points as the price of each transaction to claim 10% on-top discount on discounted price. Special! At all branches of Central, KTC members will earn three times the rewards points or two times the mileage points plus extra discount and gift voucher for a total of 15% when using the card to purchase gift vouchers as required and when using the same number of KTC Forever Rewards points as the price of the next transaction as required. Similarly, when spending via KTC credit card 1,000 Baht or more per sales slip at Central Festival, all branches of Central Plaza, Future Park Rangsit and Fashion Island, members will be granted the right to use 1,000 KTC Forever Rewards points in exchange for 100 Baht cashback into your credit card account (maximum to 500 Baht).” “The lucky draw for “Redeem Points to Win Free Shopping for Total of 10 Million Points” program will be held on October 12th, 2010. All 505 winners will receive a letter inviting them to shop with their points at Central Chidlom on the designated date and time”, said Woravut in conclusion. For more information, please call KTC Phone at 0-2665-5000 or visit www.ktc.co.th. For more information: Public and Corporate Affairs Department Krungthai Card Public Company Limited Kandtharat Chermchitphong Tel. 0-2828-5057 Suchada Weerasakulrak Tel. 0-2828-5732 Paradee Thesratanavong Tel. 0-2828-5049 Fax. 0-2828-5046 E-mail: [email protected]

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