Bangkok--22 Jun--PC& Associates Consulting
Acer Computer Co., Ltd., Thailand’s No.1 PC vendor, rolled out the Android-based Acer beTouch E110 Series and E400 Series for fast and easy communications and superior online experience. As part of its efforts to tap smartphone market aggressively, Acer has collaborated with channel partners nationwide with an aim to capture 10% market share this year.
Mr. Alan Chiang, General Manager, Acer Computer Co., Ltd., said Acer is ready to fully tap smartphone market through its 4C strategy (Communication, Computer, Consumer and Content). Delivering on this strategy, Acer is committed to providing fast and easy communications and computer connection to consumers. Consumer IT is dynamic and has it own character and behavior, to be a leading player in this market Acer must have understanding of those factors which I am sure that we do. Our brand is very well received in this segment which is a plus to our smartphone business.. The new smartphone will be available through strong channels like IT shops, mobile shops and mobile operators countrywide. Two smartphones rolled out today includes Acer beTouch E110 and beTouch E400 equipped with a full range of features on Android platform.
“Last year, total smartphone shipments in Thailand reached over one million units. We believe that the market will grow significantly and the competition will become more intense. This year, Acer aims to achieve 10% market share for Windows-based and Android-based smartphones. At worldwide level, we strive to become Top 5 within 2014 or over the next three years,” said Alan.
Acer beTouch E110 smartphone comes with a generous 2.8” touch screen display, easy web connection and social networking sites including Facebook and Twitter with multi-touch controls and 5 way navigation key. It also incorporates an impressive 3.2 MP digital camera and supports 3G, GPS and Bluetooth connections. Based on Android operating system, this compact smartphone features black stylish design. The recommended pricing is BT5,990 (7% vat included).
Acer beTouch E400 smartphone is specifically designed for entertainment. With elegant design, this thin & slim smartphone comes in classic black, together with White and red back cover to let you change your look and feel every day. beTouch E400 Series runs on Android 2.1, featuring 3.2” HVGA display. It can quickly and easily uploads files to Facebook and YouTube. ,able to download more than 30,000 applicatins from Android market. Equipped with 3.2 MP digital camera, and support 3G, Wi-Fi,GPS and Bluetooth connections. The recommended pricing is BT12,900 (7% vat included).
For more information, please contact Acer Call Center at Tel. 0 2685 4311. For technical inquiry, please call 0 2685 4355 or visit www.acer.co.th.