Bangkok--29 Jun--Index Creative Village
IMPACT continues to reaffirm its position in hosting the biggest event for dog lovers in ASEAN, investing 30 million to celebrate its 15 year anniversary, as well as joining forces with UIP Thailand to organize the biggest edition of "SmartHeart presents Thailand International Dog Show 2016" yet to meet the growth of the market with countless activities for dog lovers; and quotes that the industry continues to grow despite economic trends, and estimates over 200,000 visitors to the exhibition over the 4 days, with over 60 million baht of income generated.
(15 June 2016) Ms. Kunwadee Jintavorn, Executive Director of IMPACT Exhibition Management Co. Ltd., said that IMPACT is collaborating with the Thai Pet Products Industries Association, The Kennel Club of Thailand and Perfect Companion Group Co. Ltd., to celebrate the 15 year anniversary of "SmartHeart presents Thailand International Dog Show 2016" in grand style. The organization of this event proves the success of this event and reinforces the status of the show as the greatest and most complete event for dog lovers in Thailand over the course of the last 14 years, with the number of visitors each year increasing at an impressive rate.
This year, it is estimated that there will be more than 200,000 visitors from the rising trend of dog ownership, which has resulted in the number of visitors increasing every year, and making the response from the general public overwhelmingly positive. This year, the show has expanded to include the collaboration with United International Pictures (Far East) or UIP Thailand, which has brought in the canine characters Duke and Max from the movie "The Secret Life of Pets" to the event's communications campaign and other activities, which will take place in an exhibition space of over 10,000 sq.m., and will also include many activities for your faithful companions in addition to over 200 product and services booths offering promotions of over 70% off.
The event also includes the campaign "Share New Things with Pups", which invites dog lovers and kind-hearted people to donate goods for homeless dogs, including food, shampoo, vitamin, toys or other dog-related products by bringing to the "SHARING BOX" that will be placed around the entrance to the event in order to be given away and to help dogs in need, dog shelters and other foundations that might need the assistance afterwards.
Other events that are part of the program include the Thailand National weight-pulling championships, free health checks for your pups, relationship building activities with your dogs – and more. In addition, visitors will also be able to join in the fun and compete for many prizes, such as airline tickets to Singapore (return) for two people, a resort package for The Beach Club, Koh Tao, and Ketawa Hotel, Chiang Mai – and TIDS CARD members can register to receive tickets to see The Secret Life of Pets free before anyone else!!
Ms. Wanida Busakornnan, President of the Kennel Club of Thailand, discussed being a part of SmartHeart presents Thailand International Dog Show, which has its 15th edition this year. The Kennel Club has organized a dog show within the event, both for Thai breeds, as well as international breeds. Throughout the last 15 years, the dog show part of the event has been well received and grown every year, both within Thailand and internationally, and interest in showing dogs has also increased. This platform is considered a regional platform at the ASEAN level, as well as having the honor of welcoming judges from around the world to ensure that the judging is of an international standard.
Ms. Methavee Tienrungsri, President of Thai Pet Product Industries Association, said that the pet industries has a combined growth of 10-15 percent per year; this year, the total worth is estimated at 22 billion baht, segmented into the pet food business at 10 billion baht, pet hospital service at 7 billion baht, and pet products at 5 billion baht. She added that pet-related industries have not yet reached its saturation point and has the potential for continual growth despite the downward economic trends. It is predicted that pet owners, especially owners of dogs and cats, continue to have high purchasing power and are willing to spend on purchasing goods that will bring happiness to their companions. This is therefore a good opportunity for consumers to choose from a wide variety of products and purchase them at discount prices.
Mr. Pannatat Phromsupa, General Manager of United International Pictures (Far East) or UIP Thailand, said that the collaboration with IMPACT in organizing this year's Dog Show is in line with the plans of the company, which aims to bring in cute animated movies especially for pet lovers, such as The Secret Life of Pets, which is a story about the adventures of a group of naughty pets, lead by a loveable rogues Duke and Max. These lead characters have been brought in as part of the activities within the event in order to give more joy to those visitors to the Dog Show, as well as their canine companions. The movie will be in cinemas around Thailand on the 4th August.
Supakij Asawachaiporn, Vice President of Marketing at Perfect Companion Group Co. Ltd., said that in order to reaffirm its status as a leader in the pet food industry of Thailand, SmartHeart also has plans to continue to support and sponsor SmartHeart presents Thailand International Dog Show 2016, which is considered to be the greatest event in Thailand for dog lovers, and has supported this event continuously for the past 15 years. They will continue to build on their success and expand to supporting events regionally.
The event will also be a platform for the launch of new products that answer the needs of consumers, and special promotions for the modern day consumer that gives great importance to their dogs' well-being, who might be looking for a larger variety of products for their beloved dogs.
SmartHeart presents Thailand International Dog Show 2016 will take place between 30thJune – 3rd July, between 10.00- 21.00 hrs., at Halls 1-2 IMPACT Convention and Exhibition Center, Mueang Thing Thani. For more information, please visit www.thailand-dogshow.com or Facebook : ThailandInternationDogShow.