Bangkok--24 Feb--AIS
BNH, the first private hospital in Thailand, hosts a press conference to launch the “Voice of Love” campaign in celebration of its 113th anniversary. In the world of today technology is advancing continuously, giving us the opportunity to improve benefits for our customers and clients. With the “Voice of Love” campaign BNH gives added value to customers and clients in conjunction with Advanced Info Service PLC. and Thai Life Insurance Co., Ltd. New parents can now share their happiness by sending MMS after delivery to allocated recipients.
Dr. Noppadol Noppakun, Hospital Director of BNH Hospital, comments “BNH is determined to provide extraordinary health care and exceptional service for more than 113 years”.
At BNH tradition and innovation unify harmoniously. The hospital, where Women’s Health is a major focal point, listens to the concerns and demands of its customer and patients as well as family member’s feelings.
For those who could not share the moments of happiness with the new mother, BNH and Advanced Info Service PLC. cooperated to send the picture and voice of the new born to friends and family of the parents. For the first time in Thailand with “Voice of Love” service. BNH Hospital records a short video clip with a compatible format for mobile phones and sends it to allocated recipients. Furthermore, the first 113 new born babies receive a free annual insurance “Pra-Kan Bood Sood Ruk” from Thai Life Insurance Co., Ltd.
Mr. Suvit Arayavilaipong, VP Marketing Corporate Customer of AIS, disclosed “Our approach is to converge service or solutions provided by AIS with business of Partners in order to enhance capacity and develop service quality to achieve optimal efficiency formulated by the Ecosystems concept or the Ecosystem of Communication World.”
“The cooperation with BNH Hospital obviously aligns with such concept. AIS selects Smart Messaging technology through MMS which can transmits video and sound clip to multiple destination numbers. This feature suits BNH requirements in sharing impression with families throughout Thailand, served by AIS network reaching widest coverage. As a matter of fact, almost 100% of mobile phones today are able to receive MMS. Therefore the service “First Voice of Love” will perfectly deliver love and care among family institution.”
Suvit added “To underline partnership with BNH Hospital, we give privilege to AIS Serenade customers. Get discount up to 20% when using medical service at BNH Hospital.”
Ms. Varang Chaiyawan, Senior Executive Vice President, Thai Life Insurance Co., Ltd., announced, “The co-operation at this time is new line of business by connecting the 3 different partnerships for create the added value to our customers which convey the vision of Thai Life Insurance, it is more than an insurance company. For the project, Thai Life Insurance will give 113 Pra-Kan-Bood-Sood-Ruk insurances for children which cover the education. The insurance is great gift for the child’s future education plans. Additionally Thai Life Insurance will cover insurance interest in case payers pass away.
Ms. Varang added “First 113 will get free insurances for the first year with 100,000 baht. Pra-Kan-Bood-Sood-Ruk is an insurance that cover children after delivery for 15 days to 6 months and continue until 22 years of age. The privilege of insurance, when the child is 15 years old, he or she will get the cash back for 24,000 baht per year until 22 years old. They will get 100% cash back from insurance.”