Bangkok--9 Jun--PC & Associates Consulting
Celebrating web heroes and showcasing their inspiring stories around the world
Today Google Thailand launches “The Web Is What You Make It” - the largest integrated online and offline campaign in it’s history, celebrating every day people, in Thailand and around the world, pairing their passion and creativity with the power of the web to do amazing things.
The web is a powerful platform. It has evolved significantly over the past ten years from simple text pages to a rich interactive experience.
Google Chrome is a browser built for this new web - a web that’s full of possibilities, a web that helps users go beyond viewing and start doing and a web that really can be whatever people choose to make it. Google Chrome was designed to put as little as possible between users and what they want to make of the web. Today, 160 million people around the world use Chrome to fuel their online lives and “The Web Is What You Make It” campaign is all about sharing their stories and inspiring more people to get online and change the world.
Through a series of short videos, Google celebrates the heroes of the web, from entertainment superstars to fathers and daughters, sharing the big and the small, the silly and the serious and showing that anyone can do anything when paired with the power of the web.
Thailand is the first international market to launch this campaign together with stories from local web heroes that focus on family, community and being true to your heritage. The first video, “จากใจพ่อ” debuts today on ‘Chao Doo Woody’ and was inspired by the many emails and stories Google receives from parents around the world who use the web to inspire, capture and change the lives of their children.
View the first video “จากใจพ่อ” click at \http://www.youtube.com/watch?v=emklHU_DzRw
The second video, “ทูตมวยไทย” which will air on June 11, tells the story of Wootinun Sung-Ong, the owner of Muay Thai Stuff, and how his passion for Thailand’s most famous sport as a child grew into a successful online business that is now serving customers and spreading the art of Muay Thai around the world.
Khun Pornthip Kongchun, Head of Marketing, Thailand, Google SEA, explained the story behind this exciting new global campaign saying, “We set out to discover great examples of everyday people doing amazing things with the web in Thailand. We found some truly inspiring stories that we’re excited to share with the world, and we hope they inspire more people to share their own stories. Together, our better web experiences can help contribute to a better world.”
‘The Web Is What You Make It’ campaign, at its core, is about people. It shows the web as a limitless platform that, when used to its potential, empowers people to amplify anything they want to do. It should open users’ eyes to how they can connect, inspire and impact the world via the power of the web. It’s also an open invitation to get people online and using the web to its full potential.
In partnership with Woody World, Google Thailand is inviting users to share their own inspiring web stories by uploading videos, photos and text to http://www.woodytalk.com/chrome.html. To learn more, please visit www.thewebiswhatyoumakeofit.com or share your web story with us via @googlethailand and @googlechome.
About Google Inc.
Google’s innovative search technologies connect millions of people around the world with
information every day. Founded in 1998 by Stanford Ph.D. students Larry Pageand Sergey Brin, Google today is a top Web property in all major globalmarkets. Google’s targeted advertising program provides businesses of all sizeswith measurable results, while enhancing the overall Web experience for users.
Google is headquartered in Silicon Valley with offices throughout the Americas,Europe and Asia. For more information, visit www.google.co.th.
Google and Google Chrome are trademarks of Google Inc. All other company and product names may be trademarks of the companies with which they are associated.
Media Contacts:
Amy Kunrojpanya
Head of Communications & Public Affairs, Thailand
Tel: +65-6521-8197
Email:
[email protected]
Suchai Chalermtanasak
PC & Associates Consulting
Tel: 0 2971 3711
Email:
[email protected]