Bangkok--1 Jul--Media Plus Connection
adidas SLVR recently introduces Autumn/Winter 2011 online short-film on YouTube website http://www.youtube.com/watch?v=luswtudCTmM&feature=share to promote Autumn/Winter 2011 collection which has redefined casual wear as smart, sleek, and effortlessly elegant, carving out a niche for innovative pieces that match the pace of 21st-century lives.
This season's campaign builds on the collection inspiration of space travel. It visualizes the brand's futuristic vision, which combines both technology and luxury, in a strong and dramatic campaign. The series of different layouts communicate the scope of the brand, effortless elegance to stylish function; tailored silhouettes to casual wear, by combining two opposing looks in one visual layout.
Photographed and filmed Willy Vanderperre and styled by Jay Massacret, the campaign will make its worldwide debut in August 2011 in international print and online fashion media and also
includes a short mood film, all featuring models Anouck Lep่re and Alexander Beck.
Designed for life on the move, adidas SLVR continues its stride forward. Experience adidas SLVR Autumn/Winter 2011 collection today at SLVR shop, 1st Floor, Siam Center, Atrium1 Zone. Tel.02-658-1131 or visit www.adidas.com/SLVR
For more information, please contact :
Jirapha Rachasuthee / Parnlaykhar Boonsing - Media Plus Connection: PR Representative — adidas Sports Style
T: 02-619-1108 I E:
[email protected] /
[email protected]
สอบถามข้อมูลเพิ่มเติม โทร. 02-619-1108 Jirapha Rachasuthee