Bangkok--9 Aug--Hill & Knowlton
Managing Director, Murray Darling, Starbucks Coffee (Thailand) Co., Ltd. revealed that Starbucks will introduce its latest product innovation, Starbucks VIA? Ready Brew, in Thailand at Starbucks stores nationwide on September 06, 2011. All coffee lovers will have a chance to enjoy a cup of bold, rich, brewed coffee made from 100 per cent roasted coffee whenever and wherever they want it. Starbucks VIA? Ready Brew, has already been successfully launched in many markets such as the US, Canada, U.K., Japan and China.
In Thailand, Starbucks VIA? Ready Brew will be available in two flavours, Starbucks VIA? Ready Brew Colombia and Starbucks VIA? Ready Brew Italian Roast, in the two convenient pack sizes of three sachets (95 baht) and in packs of 12 sachets (350 baht).
Be ready for Starbucks VIA? Ready Brew!
About Starbucks
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting the highest quality Arabica coffee in the world. Today, with stores around the globe, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at www.starbucks.com.
About Starbucks Coffee Thailand
Starbucks Coffee (Thailand) Co., Ltd. was founded in Thailand since the opening of the first outlet on July 1998 at Central Chidlom. Starbucks Coffee (Thailand) now operates 140 retail locations throughout the Kingdom of Thailand. The company is dedicated to making the Starbucks Experience a rewarding part of the day for all its customers in Thailand, while contributing positively to the community through its sponsorship of sustainable coffee production with Thai hill tribes under the name of Muan Jai? (Thai blended coffee).
Starbucks always initiates handcrafted beverages one at a time and invites customers to personalize their beverages. Starbucks partners strive to provide the best coffee experience and are always ready to share with customers background on Starbucks coffee heritage. For further information, please visit http://www.starbucks.co.th