Bangkok--29 Aug--CPN
- Revolutionize Thailand’s retail sector with 3C’s principles: Cutting-edge Design, Customer Focus and Care for Society
- Bangkok’s newest “Lifestyle Destination” with around 500 new stores and lots of attractive promotions including the Midnight Sale campaign which offer up to 50% discount.
- Customers stand to win a Mini Cooper Countryman, Air Asia plane tickets, VIP parking and other prizes. Receive rights to eat free Krispy Kreme’s donuts.
Central Pattana Public Company Limited (CPN) is preparing to revolutionize the Thai retail sector with the reopening of the CentralPlaza Lardprao. First opened over 30 years ago, the legendary shopping complex, which has recently undergone major renovations, will be repositioned as Bangkok’s newest “Lifestyle Destination” that promises to offer unique experiences under the “LIVE” concept. The renovated shopping complex features an innovative design influenced by eco trends and modern green concepts, and aimed at bringing nature to customers. Patrons can expect to see a cluster of new restaurants and pastry shops including “After You”, “Krispy Kreme”, “Bread Papa, Coldstone”. Customers will also able to shop at stores of new local and international fashion brands like Coach, Topshop, Topman, Zara, XXI Forever, Japan’s Uniqlo, Kloset, Flynow III, SODA and Greyhound. Over 150 million baht will be spent on organizing various events and campaigns aimed at offering the “LIVE” experience to customers.
Mr. Kobchai Chirathivat, CPN's President and CEO said: “As CPN is entering its 4th decade, CPN is ready to revolutionize Thailand’s retail sector with the return of CentralPlaza Lardprao. CentralPlaza Lardprao already revolutionized the Thai retail industry once 30 years ago, and will now be the model for our future shopping complex projects. CPN plans to develop new shopping projects based on the 3 C’s principles: 1. Cutting-edge Design. 2. Customer Focus, which has been improved to provide a more rewarding experience for customers and revamped merchandising to better respond to different lifestyle needs. 3. Care for Society —stepping up efforts to give back to society and preserve the environment.”
Experience the phenomenal “LIVE at the newly renovated CentralPlaza Lardprao from now on. The Midnight Sale campaign will be held from 31 August until 6 September (the shopping centre will open until midnight on only Friday 2nd and Saturday 3rd of September.)
For more information, please contact CPN Public Relations Department:
Tel. 0-2667-5555 Preeti Prapandvidya ext 4306, Patharawan Ratreesawad ext 4119
Fax. 02 264-5575 Email:
[email protected] Website: www.cpn.co.th/presscenter