Bangkok--1 Mar--CPN
- Aiming for accelerated growth by managing a Total GFA space of over 5 million square metres by the year 2013 with new projects in Udonthani, Suratthani, Lampang, Ubonratchathani, Hatyai and Chiangmai.
- Ready to move onto the global stage with worldclass innovations
Central Pattana Public Company Limited (CPN), Thailand's largest retail developer, is looking to make a big impact on the Thai retail industry by announcing 7 new projects for 2012 and 2013, with a combined value of 25.3 billion baht. The new projects include the new Centara Udonthani Hotel (January 2012), the new CentralPlaza Udonthani (soft opening on 27 March and grand opening in 26 April 2012), CentralPlaza Lampang (December 2012), CentralPlaza Ubonratchathani (April 2013), CentralFestival Hatyai (October 2013) and CentralFestival Chiangmai (November 2013), which will raise CPN’s combined gross floor area from the current 4.2 million square metres to over 5 million square metres by the end of 2013, and help reinforce the company’s status as Thailand’s Number one retail developer expected to make an impact on the global stage.
Mr. Kobchai Chirathivat, CPN's President & CEO, said: “CPN sees the growth potential of major cities across Thailand and realizes that by investing in retail projects in such strategic locations, the company can greatly impact these provinces and complement them. CPN aims to bring globalization and urbanization to these potential cities and help raise their value and boost community spirit. By developing and operating new shopping malls in these provinces, CPN will be maintaining a diversified investment portfolio and helping to spread economic growth and create jobs in areas it operates its business. The seven new projects are all located strategically in areas where purchasing power is high.”
Although Thailand had to face tough challenges during the recent severe flooding, CPN’s partners and employees managed to stand tall and prevail, allowing the company to grow its business as targeted. Over the past year, CPN has experienced success with the launch of four new projects — CentralPlaza Chiangrai, the new CentralPlaza Lardprao whose renovation only took only six months, CentralPlaza Phitsanulok and CentralPlaza Grand Rama 9 which is the first shopping mall to be connected to an underground station and is already generating great retail traffic for shops and offering customers new and exciting experiences. These achievements all highlight the company’s unique ability to continue to excite the retail sector like no other retail developer can.
“Over the past year, CPN has revolutionized the Thai retail sector by applying the latest innovations to its planning and operations, including design, marketing and corporate management. We have received over 50 awards and recognitions from both local and international organizations. We are very proud of these achievements because they are proof that the company has significantly contributed to the success of Thailand’s retail industry and helped put Thailand on the map as one of the most desirable shopping destinations in Asia. Thai people can therefore be proud of the fact that shopping centres in their country can compete with those in other countries,” added Mr. Kobchai.
Speaking of the retail business trends in 2012, Mr. Kobchai said: “There are signs indicating that Thailand’s economy will continue to recover this year, thanks to various positive factors such as the government’s economic stimulus measures and increased consumer spending. In addition, the overall economy and GDP rate are expected to rise in 2012, all signaling a strong economic future. Also, CPN is planning to continue investing and growing its business.”
Currently CPN is no longer competing only against local companies, but also against major retail developers who have chosen to invest in Thailand. In addition, the ever-changing consumer demand and behaviour constantly challenges CPN to find better ways to satisfy its customers and continue growing its business. CPN is always looking to bring the next best thing to its customers. The company has invested its efforts in doing research, creating a strong team and implementing new innovations to help it better compete on the global stage. All these efforts were made to ensure that CPN’s shopping centres surpass their competitors in offering unique consumer experiences in every area including shops, services, products or activities. CPN always makes sure that its offerings are of the latest type, unique and exciting. CPN has also applied the latest innovations in designing and decorating, and the marketing campaigns never fail to intrigue and attract consumer attention.
CPN’s investment in these 7 major projects aims to highlight the company’s status as Thailand’s number one retail developer who is well on its way to becoming a globally recognized company. CPN is confident that each and every one of these projects has excellent growth potential and will definitely help revolutionise the Thai retail industry.
For more information, please contact CPN Public Relations Department:
Tel. 0-2667-5555 Preeti Prapandvidya ext 4306, Patharawan Ratreesawad ext 4119
Fax. 02 264-5575 Email:
[email protected] Website: www.cpn.co.th/presscenter