SCB Securities unveils 3-Year strategic plan to exploit parent bank synergy to boost ranking to top three and become "Broker of Choice"

ข่าวเศรษฐกิจ Tuesday April 3, 2012 11:12 —PRESS RELEASE LOCAL

Bangkok--3 Apr--Siam Commercial Bank SCB Securities Co., Ltd. (SCBS) is boosting its capabilities, aiming to leapfrog to a top 3 rank within 3 years and to dominate the industry with a market share of more than 5%. By exploiting the strength of its parent bank, the Company will target SCB's private banking clients and is prepared to launch innovative yet simple securities-related services catering to new investors through SCB's branch network. More investments will focus on building infrastructure and developing new products. The Company is confident that it can find a strategic match with a leading partner to produce quality securities service and analysis covering all business segments. The Company aims to become the "Broker of Choice" and expects approximate net profits of 400 million baht for this year. Speaking about these latest developments, SCB Securities Co., Ltd. Chief Executive Officer M.L.Thongmakut Thongyai said that, the Company is ready to provide securities business in a heavily competitive environment, and receivesing full support from the parent companyits parent company, Siam Commercial Bank,. to provide securities business in the heavily competitive environment. The Company aims to achieve the top 3 rank within 3 years and dominate with more than 5% of market shares by joining hands with the BankSCB to tap its private banking clients who are keen on investments in equity and derivative instruments.investing in equity and derivative instruments. SCBS's marketing team will work closely with SCB's Private Banking Division to create innovative securities products that are easy to understand, and can tap investors with no previous investment experience through the SCB network of more than 1,100 branches nationwide. In addition, SCBS will focus on building new capabilities to tackle competition. More investments will be made in basic infrastructure, especially IT systems, which is critical for service delivery to optimally satisfy clients and to support connections from abroad. The Company will upgrade its IPO team and support SCB's investment banking, while also seeking suitable strategic partners both within the country and abroad to strengthen its capabilities and ability to cater to all requirements with a variety of investment products. Currently, SCBS is in the process of developing derivative products for the OTC market for institutional and private banking customers, such as Equity Linked Notes and Derivative Warrants. The Company will continue to place a priority on securities analysis by focusing on both fundamental and investment strategies covering in-depth analysis of technical factors. SCBS plans to expand its equity analysis work to cover 130 securities in 20 business segments by 2014, including small and medium stocks for a variety for customers. New products will be launched, such as analysis focusing on dividend stocks or value stocks. The Company aims to becoming a leading source of information and knowledge on investments for customers and to become the most sought-after analysis house for investors. "The above-mentioned strategic plans to realize the planned targets will not be possible without contribution from our quality management team. The team comprises Mr. Kiattisak Jenwipakul, who serves as the Managing Director leading the Research Group, Mr. Kawin Sangvichien, Deputy Managing Director responsible for the Derivatives Product Group, and Ms. Boontip Kritchaikul, Assistant Managing Director in charge of the Equities Group, which is the Company's main business. With strong capabilities and team potential, we are confident that SCBS will be able to achieve its mission of being the "Broker of Choice", offering a full ranges of services and products fully meeting every investor demand. According to M.L. Thongmakut, this year the Company plans to achieve an approximate net profit of 400 million baht with an ambitious planned growth rate of over 60%.

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