Bangkok--26 Jul--Sasin
Sasin Graduate Institute of Business Administration of Chulalongkorn University (“SASIN”) recently earned the Thailand Trust Mark (TTM) from the Export Promotion Department, Ministry of Commerce. TTM is a new quality assurance program for Thai products and services that meet universally accepted standards. Receiving this distinction is further recognition of Sasin’s quality and credibility, as the school becomes increasingly well known and respected regionally and internationally.
Professor Toemsakdi Krishnamra , Director of Sasin Graduate Institute of Business Administration of Chulalongkorn University, explained that, “TTM is a new quality assurance program for Thai products and services developed by the Export Promotion Department, Ministry of Commerce. It was designed to help strengthen the marketing of Thai products and services, in particular in terms of quality and credibility in the eyes of international consumers. Anyone who has been awarded TTM will be recognized at the international level. Presently, operators in the export, services, and food and education industries are interested in getting international recognition through TTM.”
By receiving Thailand Trust Mark recognition, Sasin exemplifies the quality of Thai education. In order to receive this honor, the product or service must already be established at an international level. In January 2010, Sasin became Thailand’s first and only business school to be internationally accredited by the Association to Advance the Collegiate Schools of Business (AACSB), the longest serving global accrediting body for business schools.
Later that same year, in December 2010, Sasin received European Quality Improvement System (EQUIS) accreditation from the European Foundation for Management Development (EFMD), one of the world’s leading international business education accreditation bodies.
Earning the TTM award proves that Sasin continues to be recognized at the international level as one of the leading business schools in Asia and once again demonstrates that Sasin is an institute devoted to public service. It will help to enhance Sasin’s reputation and maintain the public’s confidence that Sasin remains the leading choice for post-graduate business education in the Kingdom.
Professor Toemsakdi Krishnamra added, “Sasin is an institute ready in all respects to respond to the government’s proactive social development policy. In addition, we are prepared to lead in human resources development for the integration into the Asia Economic Community (“AEC”) in 2015.”
“With this in mind,” he added, “Sasin has launched a series of highly acclaimed seminars entitled, ‘Final Preparation to AEC’, to educate business people from various industries to compete in an international market. We believe the TTM award will be a significant step toward solidifying Sasin’s place as the most recognized business school in Thailand, both locally and internationally.”
For more information, please contact Sasin’s Public Relations office:
Sirilak Sutjaritanonta (Ann), Assistant Chief of Public Relations, Phone 02-218- 3853-4 or 081 696 5300 E-mail:
[email protected]
Praewthip Danwarawijit, Co-coordinator, Public Relations, Phone 02-218-4001-9 Ext 188, or 081-808-5910, Email:
[email protected]