Bangkok--3 Aug--AIS
AIS UNVEILS THE INTELLIGENT APPLICATION “NAVIGATION MAP”FOR NEW GENERATIONWORLD’S FIRST NAVIGATION APP TO CONNECT SOCIAL NETWORKTRACK YOUR FRIENDS FROM FACEBOOK CHECK-IN
AIS turns the new Chapter of Navigator Application, in conjunction with HOODDUDE, developing “AIS Guide & Go,” best Navigator on Smartphone based on the concept “World’s First Social Navigator,” which allows users to connect Social Network guiding to check-in location on Facebook, coming with full loads of functions such as positioning stores with special offers, sharing existing coordinate to friends and reporting live traffic, considered the Navigator App for new generation, ready to use on mobile phone as a portable device, easy to use, straightforward and guaranteed with most detailed and accurate map information in Thailand by NOSTRO Map, believed to 100% replace the in-car navigator, ready for AIS customers to download for free test before others in the ICT Expo.
Mr. Pratthana Leelapanang, Acting Senior Vice President — Digital Product and Service of AIS, disclosed “The Social Networking behavior of Thai people towards location check-in to inform friends on what and where they are doing indicates that mobile phone users today are familiar with Location Base technology which has become a regular activity as part of daily lifestyle. Moreover, the mobile phone based Map and Navigator is increasingly popular.
Leveraging on the opportunity to develop Innovative Service in response to users’ requirements, AIS has recently cooperated with Partner HOODDUDE, Thailand’s leading Navigator System Expert, in launching the service “AIS Guide & Go,” the intelligent Navigation Map Application on mobile phone offering most accurate, complete and advanced Thailand map information from NOSTRA Map providing over 830,000 locations to be searched in details up to street, Soi with categorization of dining place, shopping venue, office, village, temple, school, bank and ATM booth with the standard in equivalent to GPS but out performing with easy-to-use functions, convenient-to-carry suitable for lifestyle of new generation in the Social Network Age. Under the concept “Social Navigator,” world’s first Application for users to connect to Social Network guiding to check-in location in Facebook available in Thai and English language and, thus, benefit Thai people and foreigners for travelling as a portable Navigator device. In addition, the App AIS Guide & Go includes a variety of functions;
- AIS Privilege showing position of stores participating in the privilege campaign with AIS
- Send SMS, MMS to friends to locate the position where you are
- Guide you to the emergency places nearby when needed such as gas station, hospital, police station and garage to be added in the future.
- Report real-time traffic status
In the beginning, the App AIS Guide & Go will support Android version 2.2 OS and be developed on iOS accordingly.”
Exclusively, AIS customers can download the App for free trial from 3 - 31 August, 2012. Simply download the App AIS Guide & Go to be stored in the phone by pressing *900 and calling out. Then access www.ais.co.th/appstore/guideandgo to download map. For tech geeks, AIS will open for App download at AIS Booth in Bangkok International ICT EXPO 2012 during 3-6 August, 2012, the Challenger 3, Impact Muangthong Thani before the official launch on September 1, 2012. Service fee is 499 Baht per year.”
“We strongly believe that this App will benefit every group of users as well as changing perception of this kind of App from difficult and rare to easy and enjoyable for every day’s use.” Mr. Pratthana concluded.