Bangkok--14 Dec--Neo Target
TrueMove H bringing in iPad mini and iPad with Retina display with a range of attractive data plans
New marketing campaign targets students and young professionals looking to experience smarter lifestyles
To extend its leading position in the country’s Smartphone market, TrueMove H has started to sell iPad mini (Wi-Fi + Cellular) as well as iPad with Retina display (Wi-Fi + Cellular) in Thailand. It offers these new iPads with a range of attractive data plans that allow customers to connect to its fast, nationwide accessible 3G+ 850MHz network.
The data plans include a wide variety of exclusive H applications and entertainment content on iPads, coupled with H TV offering more than 91 free TV channels, the latest H Sport featuring online popular sport events from all over the world, and H Movie as a destination to enjoy 30 blockbusters per month for free, among many others.
“Our launch of the completely new iPad models, iPad mini (Wi-Fi + Cellular) and iPad with Retina display (Wi-Fi + Cellular), bundled together with irresistible TrueMove H data plans, enables our customers to easily own and fully benefit from smarter devices, and allows them to connect to our fast 3G+ 850MHz network with speeds up to 42Mbps*,” said Kittinut Tikawan, Director, Device Products Management of True Corporation Plc.
Customer benefits are as follows:
- For new customers who subscribes new number or switch over to TrueMove H from any other network through Mobile Number Portability (MNP), purchasing iPad mini (Wi-Fi + Cellular) and subscribing to Net (i) 799 or Net (i) 899 unlimited data plan will be entitled to a 50% discount on the chosen data package for 3 months, worth Bt1,348. Exclusively for True Card customers, get an additional discount of Bt500 on the device, while MNP customers get an additional discount of Bt1,000** on the device.
- For new customers who subscribes new number or switch over to TrueMove H from any other network through Mobile Number Portability (MNP), purchasing iPad with Retina display (Wi-Fi + Cellular) and subscribing to Net (i) 799 or Net (i) 899 unlimited data plan will be entitled to a 50% discount on the chosen data package for 5 months, worth Bt2,247. Moreover, True Card and MNP customers will get an additional discount of Bt1,000** on the device.
- Existing subscribers who purchase iPad mini (Wi-Fi + Cellular) or iPad with Retina display (Wi-Fi + Cellular) and move to Net (i) 799 or Net (i)899 unlimited data service will get a Bt200 discount on the new data plan for 5 months, worth Bt1,000. Exclusively for True Card customers, get an additional discount of Bt1,000** on the device.
- The special offer also includes 0% 10-months installment plan for purchasing the new iPads.
The iPad mini and iPad with Retina display, bundled with TrueMove H data packages, are now available at selected TrueShops.
- iPad mini (Wi-Fi + Cellular) are available at 10 branches of TrueShop.
- iPad with Retina display (Wi-Fi + Cellular) are available at 30 branches of TrueShop.
- Customers can also place an online pre-order at TrueStore.
For more information, visit www.truemove-h.com/ipad.
The new iPad with Retina display comes with distinctive features: a beautiful 7-inch display with fast and fluid performance, the newest Apple’s A6X chip which is up to twice as fast as the previous-generation chip, a FaceTime HD camera that makes everything look crisp and clear, and even faster wireless performance*.
The iPad mini comes with a completely new iPad design that is 23 percent thinner and 53 percent lighter than the third-generation iPad, and features a stunning 7.9-inch display, Apple-designed dual-core A5 chip, ultrafast wireless performance* and an incredible 10-hours of battery life***.
Both new iPads are equipped with iOS 6, the world’s most advanced mobile operating system with over 200 new features.
“With ultra-portability and advanced functionality that fully meet new-generation users’ requirements for everything, from surfing the Internet, playing games, viewing movies, enjoying music, reading, checking emails and working on the go, to staying connected with friends, everywhere, anytime on our TrueMove H 3G+ 850MHz network, we believe our launch of the iPad mini will get a very good feedback from students and young professionals, who are looking to enjoy new vistas of communications in work and play, as well as to experience new waves in entertainment. We are confident that sales of the new iPad will surpass that of the previous iPad3 last year, thanks to our rapid growing customer base among the younger generation,” said Kittinut.
TrueMove H’s iPad mini and iPad with Retina display (4th Gen iPad) with Wi-Fi + Cellular are available in two colors, white & marble and black & slate. The iPad mini with Wi-Fi + Cellular model is priced at Bt15,200 for the 16GB, Bt18,200 for the 32GB and Bt21,200 for the 64GB. The iPad with Retina display with Wi-Fi + Cellular is priced at Bt20,500 for the 16GB, Bt23,500 for the 32GB, Bt26,500 the 64GB. Prices are inclusive of VAT.
TrueMove H provides the strongest and fastest 3G+850 MHz network with the widest coverage comprising 928 districts and 6,378 sub-districts and 51,161 villages across 77 provinces in Thailand (as of August 24, 2012). In addition, TrueMove H Wi-Fi service offers connections of up to 100 Mbps*, covering 100,000 hotspots locally and more than 200,000 hotspots abroad. For more information, visit www.truemove-h.com or www.truecorp.co.th.
*The speed range of 3G+ and WiFi may vary between users and devices, and is subject to number of devices used at a time.
** Customers can choose one option only from the True Card privilege and discount on MNP deal. These two offers cannot be used concurrently.
*** Battery hours may vary depending on device settings, usage and other factors.