Bangkok--2 May--Krungthai Card
KTC introduces new online campaign in collaboration with MasterCard and seventeen leading e-commerce web sites.Four special promotions designed for the safe and convenient transactions
of cyber shoppers who look for value in their spending.
KTC is anticipating a growth in online transactions and has engaged the global payment network provider MasterCard in the introduction of four new promotions for KTC-MasterCard credit card members who spend via KTC Online Marketplace and seventeen participating e-commerce web sites. The campaign is designed to reaffirm the safety, the convenience and the value offered by online transactions in Baht and other currencies. Under the promotions, members will win or stand the chance to win various gifts worth over 4 Million Baht such as travel vouchers, iPad mini devices, universal power socket adapters and international buffet dining vouchers simply by spending to the requirements from now until January 31st, 2014. A 30% growth in online transaction is expected.
Mr. Rathian Srimongkol, President & Chief Executive Officer, “KTC” or Krungthai Card Public Company Limited, said “We are working with MasterCard and seventeen e-commerce websites with credit card payment on the introduction of four new promotions designed for the spending needs of KTC-MasterCard credit card holders in Thai Baht and in foreign currencies. This campaign aims to increase the traffic of online transactions which are quick and convenient. It will help us secure our customer base in the long term and attract new ones from the cyberworld as well.”
“This online promotion with MasterCard was inspired by the fact that more than 300,000 KTC credit card members were engaged in online transactions last year with value amounting to 5,000 Million Baht and growing. Travel services ranked number one where online transactions are concerned. With online transactions, members can purchase products and services quickly and conveniently without having to physically be at the point of sale. Members can make a decision on the spot once they have the information they need for comparison. They can also be confident in the credit card payment system which is safe and interest-free for a certain period of time. There are also other privileges one would not be entitled to when paying with cash.”
“The privileges to which KTC-MasterCard credit card members are entitled to when spending online are worth over 4.29 Million Baht in value. Members can be eligible by spending in one of the four ways below:
1) Members spending in a foreign currency and being among the 24 top spenders in a three-month period will win a travel voucher worth 15,000 Baht. Twenty-four prizes will be given in each three-month period for a total of 72 prizes worth 1,080,000 Baht.
2) For every 1,000 Baht spent, members will earn one eligibility of winning an iPad mini 16GB wifi cellular worth 15,200 Baht. There are a total of 60 prizes worth 912,000 Baht. Special! Members earn three eligibilities when spending on KTC Online Marketplace locations such as www.onlinebooking.ktcworld.co.th, www.ktc.co.th/ushop, www.ktc.co.th/insurance and www.ktc.co.th/BestDeal, as well as seventeen participating websites such as www.airasiago.com, www.airfrance.co.th, www.asiatravel.com, www.asiawebdirect.com, www.bangkokair.com, www.cheapticket.co.th, www.expedia.co.th, www.hotelsthailand.com, www.lazada.co.th, www.nokair.com, www.officemate.co.th, www.paysbuy.com, www.reebonz.com, www.sabuy.com, www.singaporeflyer.com, www.tohome.com and www.tvdirect.tv.
3) 220 Top Spenders with minimum spending at least 5,000 Baht on a KTC Online Marketplace locations per month such as www.onlinebooking.ktcworld.co.th, www.ktc.co.th/ushop, www.ktc.co.th/insurance and www.ktc.co.th/BestDeal and win one universal power socket adapter worth 850 Baht. A total of 1,980 prizes are available worth 1,683,000 Baht.
4) Members shopping online on the 13th of every month during May 2013 and January 2014 and being among the day’s highest spenders with a minimum transaction value of 20,000 Baht will earn international buffet dining vouchers for two worth 2,280 Baht at Taste, Westin Grand Sukhumvit. Thirty prizes will be awarded each month for a total of 270 prizes worth 615,600 Baht.”
“We expect this online marketing campaign with MasterCard to offer our credit card members great convenience and to help boost online transaction value by 30%,” said Rathian in conclusion.
For more information, please visit the website at www.ktc.co.th/MasterCardOnline or call KTC Phone at 02-665-5000.