Bangkok--20 May--Mitsubishi Motors Thailand
Mitsubishi Motors Thailand starts to boost sales volume after finished the 1st car buyer programand the market tend to normal situation by arranging marketing activities and providing new special offernamely free iPad mini,free 1st class insurance, gift voucher, added value tradein and other special offer for customers who book the car from now to July 31, 2013 at Mitsubishi dealers nationwide.
Mr. Nobuyuki Murahashi, President of Mitsubishi Motors (Thailand) Company Limited (MMTh) reveals the market situation in April that it seems to be slow down compared to the same period of last year which the market has dramatically grow up. MMTh sold 7,221 units, anslightly decrease compared to 7,275 units inthe same period of last year contributed by Triton and Mirage with 3,094 and 2,702 units accordingly. The company has prepared for high competition by planning to introduce new product, arranging marketing activity and also offering special campaign to stimulate sales.
“We foresee the high competition in Thai automotiveindustry after the government 1st car buyer policy. For Mitsubishi, we will introduce Eco Car sedan as the highlight of this year that will help to boost sales volume of this segment after we have very successful in Mirage introduction. Moreover we will continually arrange various kind of marketing activities especially for Roadshow event by cooperate with dealers nationwide to do activity at the showroom and department store which this year we will increase the quality and quantity of the event in order to cover customer base as well as to create product awareness. We also plan to provide special sales campaign for customers throughout the year as well.”Said Mr. Murahashi.
Mr. Murahashi also added about the sales campaign in May-July that the customer who book the car during this period will get free 1st class insurance, free iPad mini or added values trade in or gift voucher as below detail;
Special sales campaign in May-July
Model Special Offer
Mirage ? FreeiPad mini*OrGift Voucher value 10,000 Baht OrLow interest Rate starting at 1.59%**
? Free first class insurance “Diamond Protection”***
? Free floor mat
Lancer EX ? Free iPad mini* and added value trade in 50,000 BahtOrLow interestrate starting at 0.77%**
? Free first class insurance “Diamond Protection” ***
? Free floor mat
Pajero Sport ? Free iPad mini* and Gift voucher value 10,000 baht (V6model get only iPad mini)OrLow interest Ratestarting at 1.99%**
? Free first class insurance “Diamond Protection” ***
? Free floor mat
Trion Single Cab ? Gift Voucher value 10,000 Baht
(Except CNG and 3.2L.) ? Free first class insurance “Diamond Protection” ***
? Free floor mate
Triton Mega Cab ? Free iPad mini* and Gift voucher value 25,000 baht (CNG model get only iPad mini)Oradded value trade in 35,000 Baht
? Free first class insurance “Diamond Protection” ***
? Free floor mat
Triton Double Cab ? Free iPad mini* and Gift voucher value 15,000 baht (CNG model get only iPad mini)Oradded value trade in 25,000 BahtOrlow interest rate starting at 1.79%**
? Free first class insurance “Diamond Protection” ***
? Free floor mat
* Wi-Fii 16 GB, White color
** Depend on the condition of financial institute
*** 1 year First Class insurance with 24 hr. road side assistant
Customers can experience Mitsubishi car or ask for more information at Mitsubishi dealers nationwide or Mitsubishi call center 1800 900 009, free call for land line and mobile (AIS), from Monday — Saturday during 8.30-17.00 or visit our website at www.mitsubishi-motors.co.th