Bangkok--25 Mar--Ducati Thailand
Ducati Thailand has reinforced its premier position by launching the iconic Monster 1200 and Monster 1200S, the Ducati bike that has started the naked bike phenomenon over 20 years ago. The new Monster remains iconic as ever, while sporting a new engine to improve the riding experiences for all riders. In addition, the launch event also included the debut of Ducati Thailand Racing Team and the highly exuberant fashion show walked by the famous Thai superstar “Ken – Phupoom” and many other top supermodels. Ducati Thailand is pampering their fans with many attractive sales campaigns, which indeed make Ducati easier to own. Moreover, with every booking received during the Motor Show, Ducati Thailand will be donating 1,000THB to the Chaipattana Foundation for their charitable causes.
Mr. Pierfrancesco Scalzo, General Manager of Ducati Asia Pacific, said “every time Ducati attends the Motor Show, we will come with a surprise of a new model. This makes people realize that Ducati is full with technological development and this time we are unveiling the new Monster 1200 and Monster 1200S which improves the ride ability from the previous model while maintaining the character of the Monster. In 1992, Ducati Monster has revolutionized how bike is made, and started the trend of naked bike. This is why the Monster is Ducati’s biggest seller and today I’m pleased to present the most advanced Monster to all of you, which is the Monster 1200 and 1200S”.
Mr. Apichat Leenutaphong, Managing Director of Ducatisti Co. Ltd. or Ducati Thailand stated that “Ducati Thailand is exhibiting many Ducati models at the Show to reinforce Ducati’s unique designs and superior technology. In addition to the unveiling of the new Ducati Monster, we also presented many promotional campaigns to make it easier for people to purchase their dream Ducati motorcycle”. Over the past few years, there is a growing trend among the Thais to ride Ducati and it is even more evident this year with such a proactive strategy by Ducati Thailand.
At the Bangkok International Motor Show 2014, Ducati Thailand is unveiling the following models;
1.Ducati Monster 1200 : with the design that reinforce the iconic Monster, the new Monster 1200 has the performance and fluidity of the new Testastretta 11° Double Spark plug engine, the versatility of the three Riding Modes, Ducati Safety Pack (ABS and traction control), the comfort of the adjustable seat and passenger handles make the Monster 1200 a bike that is capable of adapting to any occasion. Available for order now at 899,000THB
2. Ducati Monster 1200 S : receives a performance boosts from the standard Monster 1200 with the Testastretta 11° DS engine outputted to 145 horsepower, while ensuring that this power is easy to handle thanks to race-derived Brembo brakes and the fundamental Öhlins suspension. The carbon front mudguard and the machined rims with their light, aggressive design are the signature of every "S" version. Available for order now at 1,099,000THB.
During the Motor Show period, many special campaigns are being offered to the Ducati fans, including a low down payment of 20% for all models, long installment of up to 4 years and special giveaway exclusively for those who booked during this period. In addition, special financial campaigns make it easier to own a Ducati, such as Monster 796 Corse Stripe now comes with a down payment of 89,990THB, monthly installment of 6,995THB (48 months) and the last installment (balloon) of 99,000THB; Hypermotard with a down payment of 99,990THB, monthly installment of 7,988THB (48 months) and the last installment (balloon) of 110,000THB; and many other campaigns for other Ducati models. Moreover, Ducati Thailand will be donating 1,000THB for every booking made at the Motor Show to the Chaipattana Foundation, in accordance with the company’s policy on social responsibility.
Furthermore, Ducati Thailand has also unveiled the Ducati Thailand Racing Team, a new project for 2014, to reinforce Ducati racing heritage and provide the opportunity and challenges to develop and train Ducati Thailand’s engineers and mechanics. Moreover, the Racing Team will serve as a platform for community building for staffs and customers, particularly when they are cheering for the team during each race. Ducati Thailand Racing Team is fortunate to have khun Nattavut Charoensukhawatana, one of the most prominent figures in the Thai motorsport arena, as the team manager. The two riders for the team include Mr. Hisashi Miyaura and Ms. Issey, Dr. Waraporn Wiriyahyuttamar.
Lastly, Ducati has brought many lifestyle products on sales at the Motor Show, including apparels, helmets, riding gears and even small-sized electric motorcycle for the young ones. These lifestyle products are being presented in the most glamorous manner (especially for a car show) with the fashion show featuring the famous Thai superstar “Ken – Phupoom Pongphanu”, together with other 15 top supermodels.
Monster 1200
Shape and function
The performance and fluidity of the new Testastretta 11° DS engine, the versatility of the three Riding Modes, the comfort of the adjustable seat and passenger handles make the Monster 1200 a bike that is capable of adapting to any occasion, so that you can follow your instincts in every situation. The unmistakeable Monster design is truly iconic and means there is no limit to your enjoyment.
Monster 1200 S
Monster instinct
The unmistakeable Monster design is truly iconic and means there is no limit to your enjoyment.
The "Performance package" boosts the Testastretta 11° DS engine to 145 CV and makes the power easy to handle thanks to race-derived Brembo brakes and the fundamental Öhlins suspension. The carbon front mudguard and the machined rims with their light, aggressive design are the signature of every "S" version. Let yourself be guided by your Monster instinct.