Bangkok--20 May--Saatchi & Saatchi Thailand
Saatchi & Saatchi Thailand have launched their first campaign for Huawei and the Honor 3C mobile with 'Selfie Mania', an idea that looks at the lengths people go to capture the ultimate image.
The campaign kicked off with a film release and is further rolling out into trade, PR and social this month, encouraging people to share their selfie madness across the Thai ecosystem.
Saatchi & Saatchi Thailand's Executive Creative Director Nuntawat Chaipornkaew said, "The idea is a fun way to celebrate the madness that is the selfie phenomena, and create user generated social currency for Huawei. We just hope users play safe while creating their photos and don't lose their heads or arms in the experience!"
Credits - Executive Creative Director: Nuntawat Chaipornkaew
. Creative Group Heads: Papop Chaowanapreecha, Pornpen Rattanasaksopana. Art Directors: Krissada Jun-On, Weerayutt Angkharach, Shayne Chomchinda, Prapat Patomchaiwiwat, Kajohnchai Rodklongtan, Poowadon Potichat. Copywriters: Tanongsak Tannoprat, Chavanon Tantisiriseranee, Nattinee Hemwanno
. Agency Producer: Chanida Noikampan, Sasamon Kamnungnate, Aitthipat Boonkumol
. Executive Planning Director: Tarn Tanarugsachock
. Brand Leaders: Iravadee Rattanananta, Orathai Maneechot
. Director: Apiruk Pangseepirom
. Assistant Director: Chairat Piriyawattanakul
. DOP: Armon Chunprasert
. Producers: Surayut Sritrakul, Pavaranan Kanpairoh
. Editor: Piyanan Sueksakarn
. Post Production: Sansanee Rungpongwanich
. Sound Studio: Mixi
. Sound Engineer: Somnuk Loisawai