Bangkok--24 Aug--Spark Communications
Mr. Edwin Yap Hawson (2nd from left), President of Central Marketing Group, Mr. Viroj Supitak (right), Senior Vice President, CASIO & HARDLINE, Mr. Pakorn Partanapat (2nd from right), Chief Operating Officer, CPN and Mr. Koji Shinjo (left), Managing Director, CASIO MARKETING (Thailand) Co., Ltd. at the launch of G-SHOCK CASIO Flagship Store, 3rd Floor, CENTRAL WORLD
Central Marketing Group Co Ltd, the official distributor of Casio G-SHOCK Thailand announces the launch of its premier G-SHOCK CASIO Flagship Store in the heart of Bangkok, Thailand. The new G-SHOCK CASIO Flagship Store features innovative technology and interactive zones with up-to-date and hard-to-find limited edition collaborative pieces, available only at the shop. Get ready to discover your style of G-SHOCK that is uniquely you, with a new experience of everything G-SHOCK today at the G-SHOCK CASIO Flagship Store, 3rd Floor, CENTRALWORLD.
The launch event of the G-SHOCK CASIO Flagship Store is commemorated with a special G-SHOCK ORIGINS DW-5600 thrown from the 3rd Floor of CENTRALWORLD, down to the center of Beacon 3, Ground Floor. Rather than shattering into many pieces, the G-SHOCK watch stayed true to its shock-resistance brand identity and was, as proclaimed "still working!" This symbolic moment also pays tribute to the origins of G-SHOCK brand that encompasses leading technology and durability, which stands the test of time. The event was joined by special guest Tong Twopee Southside who sang alongside leading street-style celebrities in a special fashion show, representing the different looks and lifestyles that make up distinctively hip and cool G-SHOCK DNA.
Mr. Viroj Sukpitak, Senior Vice President of Casio & Hardline said: "The new G-SHOCK CASIO Flagship Store at CENTRALWORLD is a concept store built with user experience in mind. Today marks another milestone in G-SHOCK's efforts to enhance customer experience by creating a space that appeals to the tastes of our modern-day clientele. Exclusively for Thailand, G-SHOCK has created a space that encompasses everything G-SHOCK, showcasing an extensive product range from hard-to-find pieces to premium collections and the latest inline watches. The highlight of the store are the interactive zones, designed for a shopping experience that is uniquely G-SHOCK, with the elements of toughness and durability that make up G-SHOCK."
The G-SHOCK CASIO Flagship Store has been designed to immerse shoppers in a holistic G-SHOCK experience of 'Absolute Toughness', through its portrayal of the tough, bold and futuristic streetwear-influenced concept. The interactive zones create a unique shopping experience that is exclusive to the G-SHOCK CASIO Flagship Store.
- Tough Test Zone - Test the strength of your G-SHOCK with a zone that lets you throw your G-SHOCK on G-SHOCK's custom-made 'Tough Test Wall', to prove that G-SHOCK watches are indeed shock-resistant. Try it, we dare you!
- #RareItems! - A zone that features Rare & Limited items from G-SHOCK, exclusively available at the G-SHOCK CASIO Flagship Store. Find your perfect G-SHOCK today.
- 3Ds hyper-visual movies - See in 3D the ultimate durability and shock-resistant properties of G-SHOCK watches that can withstand many external forces in the tough test show.
- G-SHOCK BAR - Watches unlocked! A new concept of experiential shopping that lets you get up close and personal to Touch & Try your favorite watches. No boundaries with G-SHOCK's concept of Thailand's first ever no-barrier and shelf-less G-SHOCK store.
- Fast View! - Find your perfect G-SHOCK with the store's life-size digitalized touchscreen catalog. A one of a kind browsing experience that lets you preview and filter your options, with a simple swipe. Fast and easy!
Be one of the first to witness the exclusive G-SHOCK experience today in Thailand at the new G-SHOCK CASIO Flagship Store, 3rd floor, Central Court @centralwOrld. For more information please visit www.casio-cmg.com andFacebook: Casio Watches Thailand