Bangkok--24 Jul--The Mall Group
The Mall, Emporium, EmQuartier and Paragon Department Stores partnered with SCB to hold Get Lucky Midnight Sale: The Lucky Monsta Grab campaign from 24 to 31 July 2019 with great promotions to encourage continuous customer spending. Merchandise from leading brands in every department on every floor are up to 70% off. M Card, SCB M Visa, SCB credit card members are eligible for up to 3,500 baht returns. On Friday, Saturday and Sunday, enjoy the Lucky Monsta Limited Edition activity for a chance to grab the limited edition doll with 6 designs to collect. The eight-day-long campaign is expected to generate 1.25 billion baht in sales revenue.
Miss Voralak Tulaphorn, Chief Marketing Officer, The Mall Group Co., Ltd., said: "In the Thai retail industry, using games as a marketing tool helps boost sales. The previous Get Lucky Midyear Sale received positive feedback with sales exceeding target. Get Lucky Midnight Sale: The Lucky Monsta is held from 24 to 31 July 2019 to encourage continuous customer spending. Held in collaboration with SCB, there are many promotions with up to 70% discount and up to 30% discount at regular counters. Special for SCB M Visa, SCB credit card and M Card members, spend according to conditions to receive up to 3,500 baht back. Participating credit cards are offering promotions such as additional discounts, vouchers, points, and credit cash back up to 33%."
In addition to savings, on Friday, Saturday and Sunday from 18.00 hours onward, M Card and SCB M Visa members who spend 1,000 baht per receipt, at every hour, can join the Lucky Monsta Limited Edition activity to win limited edition dolls. There are 6 designs available at The Lucky Monsta Grab only during this campaign.
Voralak concluded: "Get Lucky Midnight Sale: The Lucky Monsta Grab is another marketing campaign to encourage continuous customer spending. It is part of the loyalty program for M Card customers. In collaboration with SCB M Visa and SCB credit cards, there are even more offers available to members. The eight-day-long campaign is expected to generate 1.25 billion baht in sales revenue."