BIDMATH NAMED CERTIFIED GOOGLE MARKETING PLATFORM PARTNER

Economy News Thursday September 15, 2022 13:19 —PRESS RELEASE LOCAL

BIDMATH NAMED CERTIFIED GOOGLE MARKETING PLATFORM PARTNER

Bidmath, a leading transparent data-driven digital agency is proud to have attained the Display and Video 360 certification as part of the wider Google Marketing Platform partner program.  Bidmath is proud to offer expertise across online YouTube, premium video and OTT programmatic campaigns for our brands. This showcases the company's proven programmatic capability across Asia Pacific. 

Display and Video 360 (DV360) is a unified solution for all programmatic buying and is arguably one of the most valuable tools for many brands and agencies today looking for granular audience targeting capabilities. Leverage new automated and self-learning smart bidding and reduce manual optimizations while driving efficiency.

As a Google Marketing Platform Partner, we deliver the people and expertise to manage, train, consult and analyze all aspects of the Display and Video 360 platform for brands and agencies, so brands can make better use of features such as programmatic buying, first-party data usage and personalized cross channel experiences.

As the growth of platform based buying through DV360 continues to accelerate, we as a company are perfectly positioned locally to service brands from self service to managed solutions and this partner status is another step in that direction of domain expertise. - KK Sharma, Director at Bidmath

What solutions can Bidmath offer to brands that wish to use DV360? Whether brands want to upgrade from Google Ads to DV360 or advanced user who needs refresher training, our team of DV360 experts can support to maximize the use of the platform and its advanced functionalities to reach brand objectives.

Managed Services

This is an end-to-end campaign setup, activation and optimization model where clients fill out the campaign briefing template and the campaign will be managed, leveraging our global performance hub.

  • Full management and execution of the platform based on business objectives.
  • Programmatic media planning response based on campaign brief.
  • Utilization of advanced features and comprehensive testing.
  • KPI framework developed to demonstrate the ROI for clients.

Self Service

For those who understand DV360 and how to use the platform, we can offer access so you can set up, optimize and analyze your campaigns and leverage the full capability of DV360 on flexible contractual terms, including optional training sessions for new staff members.

  • Full access to the Display and Video 360 platform.
  • Optimisation support layer where required.
  • Dedicated account manager for support and use of advanced queries.

Manual Audit

The audit includes a comprehensive review of your activity from square one, to see if there's any room to improve set-up and if there are features that could be taken advantage of from optimization to measurement.

  • Campaign and account analysis
  • Performance and set up best practices.
  • Line item structure and expansion recommendations.
  • Troubleshooting and taxonomy formation. 
  • Log file extraction and suggestions for use.

Training Program

Start learning how to plan, build, execute, optimize and analyze campaigns in DV360.

Our agenda combines theory with in-depth platform examples to maximize your understanding of the platform's capabilities for branding or performance objectives.

Suitable for agency traders who require a refresher and are new to programmatic and taught by instructors in the local language. 

About Bidmath

Bidmath is a global transparent digital and technology partner. Founded in 2012 under the umbrella of Enora Media Holding, we are headquartered in Amsterdam with offices in London, Bangkok, Hong Kong, Tokyo, Ho Chi Minh City & India. Learn more about the Bidmath Google DV360 solutions here: www.bidmath.com

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