Bangkok--Feb 22--Ogilvy Public Relations
Pepsi encourages Thai consumers to discover the unseen beauty of the country to help Thailand and its economy recover from the tsunami tragedy by kicking off the hottest new promotional campaign “Drink Pepsi, Win Free Money to Travel” this summer offering real Pepsi fans chances to spice up their summer holiday plans with free money to travel in the new promotion offering total prize value of Bt4.8 million from now until April 4.
To join the country’s effort to recover its tourism industry which is severely affected by the tsunami disaster, Pepsi launches a new promotion campaign, “Drink Pepsi, Win Free Money to Travel” to encourage Thai travel lovers to make dream trips anywhere in Thailand, especially to the now clearer, cleaner and nicer Thai seas which are known as the world’s top destinations.
In this promotion, Pepsi will offer Bt40,000 saving account to the lucky winners to spice up their travel plan to the sea this summer. Pepsi customers can join the promotion by attaching their names, address and contact numbers with a cap of Pepsi products marked with the word “PEPSI 2005”, to PO Box 38-39, Muang Thai Phatra Complex Post Office, Bangkok 10324. Participating products or Pepsi, Pepsi Fire, Pepsi Ice, Pepsi Twist and Pepsi Max sized 10 oz, 15 oz, 500 ml., 1 litre and 1.25 litre.
Pepsi will arrange lucky draws weekly on March 4, 11, 18, and 25, and April 1 and 8, 20 prizes for each week. Winners will be published on www.pepsithai.com and Khao Sod Newspaper on April 18, 2005.
For more information, call Pepsi Hotline 0 2693 3333.
Issued on behalf of
Pepsi-Cola (Thai) Trading Co., Ltd./ Serm Suk Plc.
For further information
Voranica Nagavajara ([email protected])
Preecha Khunsong ([email protected])
Ogilvy Public Relations Worldwide Ltd.
Tel. 0 2632 8300-7 Ext.25 , 34
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