Visa launches web-based personal finance education programme for Thais

ข่าวทั่วไป Tuesday March 15, 2005 15:19 —PRESS RELEASE LOCAL

Bangkok--Mar 15--Bangkok Public Relations
Thailand’s first comprehensive Thai-language website to help consumers manage their money better
Visa International today announce the launch of www.MyMoneySkills.com/th, a financial literacy education website, to promote practical money management skills, and more informed and responsible use of credit. Mymoneyskills.com/th is Thailand’s first comprehensive website providing tips on daily money management. The website is in Thai and has been designed specifically for the needs of Thai consumers.
Through www.myMoneySkills.com/th Visa wants to help Thai consumers understand how to budget properly, save, and use credit correctly. Also, the site has tips on personal data security and how to avoid becoming a victim of fraud.
Visa International’s Country Manager for Thailand, Mr. Somboon Krobteeranon said, “Thailand’s payment card sector has grown steadily over the past five years. In 2000, there were 1,500,000 cards in circulation. Since then, there has been more than 7,000,000 cards issued bringing the total to around 8,000,000 at the end of last year. With the greatly expanded use of credit, we now need to give easy-to-understand guidance to consumers so that they can benefits from the availability of credit without creating financial issues for themselves”.
MyMoneySkills.com/th is a part of Visa’s effort to promote personal money management knowledge. The website will particularly young adults and school-leavers who are taking their first jobs and becoming eligible for their first credit or debit card.
The website content is categorized into six topics that are most relevant to the daily money management needs of consumers across all ages:
- Budgeting and Saving: provides information on essential financial management skills, including setting goals, planning, and building a budget.
- Banking Services: provides information on different types of bank accounts, debit card usage, and electronic banking.
- Using Your Credit and Debit Cards Wisely: includes information on consumers’ rights and benefits in using payment cards; various types of payment cards such as credit card, debit card, charge card, and prepaid card; the significance of a smart card; credit information; and credit knowledge A-Z.
- Managing Debt: includes information on liabilities, types of loans, bankruptcy, and ways to reduce indebtedness.
- Smart Shopping: provides tips to shop wisely, and information on recognising advertising and sales techniques.
- Card Security and Identity Theft: includes information on how to use payment cards and an ATM safely; card skimming, and privacy policy checking when shopping online.
The website also offers more than 200 tips on day-to-day money management skills such as questions consumers should ask themselves when choosing a credit card, key responsibilities when using a credit card, common-sense precautions to take when shopping online to protect one’s card and personal data, and tips for protecting one’s card and personal identity against fraudulent use.
“The website also offers an array of interactive quizzes, calculators and banking tutors to help consumers with their learning and to help them better understand personal financial management concepts,” added Mr. Somboon.
www.myMoneySkills sites have also been developed in local languages and with localized content for consumers of different markets including Australia, China, Hong Kong, Japan, Korea, Malaysia, Taiwan, and New Zealand.
For more details, please visit www.myMoneySkills.com/th.
Visa International
Visa is the world's leading payment brand generating more than US$3 trillion in annual card sales volume. Visa has unsurpassed acceptance in more than 150 countries. The Visa organization plays a pivotal role in developing innovative payment products and technologies to benefit its 21,000 member financial institutions and their cardholders. Visa is a leader in Internet based payments and is pioneering the creation of u-commerce, or universal commerce, the ability to conduct commerce anywhere, anytime and any way.
For further information please contact: Bangkok Public Relations
Ananya Sopittakamol (ext 110) or Ployping Siripakdee (ext 109)
Tel: 0-2664 9500, Fax: 0-2664 9515
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