Bangkok--Aug 10--PC & Associates Consulting
Announces Appointment of Channel Director to Enhance Partner Strategy, Launches World’s Largest and Highest Performance High-end Storage System
EMC Thailand has achieved healthy growth in the second quarter of this year with more new customers and partners as a result of an expanding product portfolio and increasing market acceptance of EMC’s information lifecycle management (ILM) solutions. The company today also announced the launch of the world’s largest, fastest and most scalable high-end storage array to date- the Symmetrix DMX-3 (see separate release).
EMC Thailand Country Manager, Dr. Tatchapol Poshyanonda, said, “I’m very satisfied with our business result in the Thai market since taking over the local leadership in May this year. Our expanded portfolio of solutions, through organic growth and acquisitions, is increasing our value proposition to customers. We are satisfying customers’ demands with a product portfolio that is second to none. We will continue to offer more innovative solutions to customers to solve their challenges as our hardware, software and services offerings become even more tightly integrated.”
New customers are predominantly from telecommunication, manufacturing and government sectors. They include Advance Info Service PCL (AIS), DHL International (Thailand) Co.,Ltd., Government Lottery Office (GLO), Nestle (Thailand) Co.,Ltd., Siam Nissan Automobil Co., Ltd and TOT Public Company Limited.
The new resellers appointed in the second quarter are Asia Freewill Co.,Ltd., International Research Corporation PCL (IRC), RICOH (Thailand) Ltd, and Universal Communication Systems Co.,Ltd.
To sustain EMC’s growth for the rest of the year, Poshyanonda laid out his plans and strategy. “We will be focusing on three key communities — customers, partners and industry. For customers, we will continue to help them accelerate their ILM strategies with our solutions around classification and policy services, consolidation, continuity, comprehensive backup, recovery and archive, compliance, and content management. For the partner community, we are expanding our channels to increase market reach while deepening the relationships with existing partners. We see a huge potential for future growth in the channel market as our success in Thailand is also dependent on the expertise of our partners. To drive more growth in the channel market, we are pleased to appoint Khun Wallapa Piemnoppakao as the channel director for the Thailand market. For the industry, we will continue to educate the market on the pertinent issues of recovery management and compliance, which are increasingly becoming huge challenges for Thai organizations.”
Wallapa Piemnoppakao Appointed Channel Director
Wallapa Piemnoppakao is appointed Channel Director for EMC Thailand. She will be responsible for managing and strengthening the EMC partner engagement model for local and global system integrators (SIs) in Thailand. She will be spearheading EMC’s distribution strategy, fostering current partnerships and building new partnerships to further increase EMC’s coverage in the Thailand market. In addition, she will also ensure the partner readiness in terms of training and accreditation.
Wallapa Piemnoppakao, Channel Director, EMC Thailand, said “EMC Thailand’s partner strategy can be described in 3Cs — coverage, competency and complete. Through extensive market segmentation and alignment of partners’ expertise to their respective markets, we will be able to maximize our market coverage in Thailand. To increase the competency of every partner, we will have continuous training and skills upgrading, as well as accreditation courses to ensure that our customers are satisfied with our partners’ support and services. Finally, our partners will be complete solution providers by not just selling hardware or point products, but able to offer more software and services through value-added solutions for customers.”
Prior to joining EMC, Piemnoppakao spent 10 years with Sun Microsystems in Thailand in sales and channel management. She was also in various sales roles with Digital Equipment Corporation Thailand.
About EMC
EMC Corporation (NYSE: EMC) is the world leader in products, services and solutions for information storage and management that help organizations extract the maximum value from their information, at the lowest total cost, across every point in the information lifecycle. Information about EMC’s products and services can be found at www.thailand.emc.com
EMC and Symmetrix DMX are registered trademarks of EMC Corporation. All other trademarks are property of their respective owners.For Reporters:
For more information, please contact:
Maythavee Chalermtanasak
PC & Associates Consulting Co., Ltd.
Tel: 0-2971-3711 Fax : 0-2521-9030
Email : [email protected]
Khoo Yin
Corporate Communications Manager
EMC South Asia
Tel: +65-6427-1741 Fax: +65-6333-6878
Email: [email protected] End.