Bangkok--Oct 31--Sansiri
Sansiri and Plus teaming up with American Express announced the new campaign, “Max point Max Choice”, the exclusive privilege for American Express Cardmembers to earn up to 1,000,000 points of Membership Rewards upon buying housing projects of Sansiri and Plus by 31 December 2005.
Mr. Apichart Chutrakul, CEO of Sansiri Plc., revealed that Sansiri and Plus Property Partners, Co., Ltd. (“Plus”) teamed up with American Express (Thai) Co., Ltd, initiating the marketing campaign, “Max Point Max Choice”. The campaign is exclusively provided for American Express Cardmembers to earn 40,000 to 1,000,000 points of Membership Rewards upon buying one of the 18 housing projects, single-detached house, condominium and townhouse projects of Sansiri and Plus within 31 December 2005.
The “Max Point Max Choice” campaign is another innovative sales promotion reflecting Sansiri’s business philosophy to ensure customer satisfaction through quality products and elite privileges. The campaign is designed on mutual interests between Sansiri and American Express, the leading global card provider with a B+ and up clientele.
The total 18 housing projects under the ““Max Point Max Choice” campaign include 9 single-detached house projects, 6 condominium projects and 3 townhouse projects. Single-detached housing projects are Baan Sansiri Sukhumvit, The Emperor, Narasiri Pattanakarn Srinakarindra, Setthasiri Bhuddhamonton Sai 1, Setthasiri Sanambin Nam, Setthasiri Wongwaen Sukhapiban 2, Setthasiri Ramindra and Saransiri Ramindra. Condominium projects refer to Nanthasiri, The Lanai Sathorn, SiriSilom, SiriSukhumvit Soi 10, SiriThirtyOne and Sathorn Plus while townhouse projects include PlusCityPark at Rama9-Huamark, Ekamai-Ramindra and Sukhumvit 101/1. More information regarding membership reward is available at call center number 1685.
Mr. Gordon Huntly, Vice President & Country Manager of American Express (Thai) Co., Ltd, added that “Our commitment is to provide outstanding products and unsurpassed services that deliver premium value to our customers and make a positive difference in our customers’ lives. It is our great pleasure to collaborate with the reputable strategic partner, Sansiri, to offer the exclusive privilege for American Express Cardmembers through the campaign “Max Point Max Choice.” Our Cardmembers would earn American Express Membership Rewards of 40,000 up to 1,000,000 points for any purchase of housing projects from Sansiri and Plus and definitely enjoy a wide range of wonderful rewards in our exclusive American Express Membership Rewards Program.”
“In addition to the unique selling points of housing projects by Sansiri, which are prime location, exclusive project concept, high-quality products and hard-earned reputation, attractive marketing activity will positively motivate demand and help shorten the customers’ decision-making process that would lead to our targeted revenues of 10 billion baht, concluded by Mr. Apichart Chutrakul.
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